MMA Payout has learned from Nielsen sources that last Wednesday’s TUF 19: Edgar v. Penn averaged 417,000 viewers which includes the live viewership plus same day replay. In the fifth episode of the season, Corey Anderson defeated Josh Clark in the fight on the week’s episode.
The 5th episode, which was filmed around Halloween, battled with the NBA and NHL playoffs on Wednesday. It was above the season average with a slight gain of 2% among M18-34 (128,000 avg viewers) and 18% for the M18-49 (277,000) and 5% for the broad M25-54 demo (257,000).
In addition, according to a Nielsen source UFC Tonight’s move from 8pm from 7pm has helped with its ratings. Last Wednesday, it scored 153,000 viewers.
Payout Perspective:
The season average for Live + Same Day viewing is looking fairly flat this season. The Live + SD average is 438,000 viewers. You can tell from the chart that the DVR plus 3 days numbers are increasing this average. We are making attempts to obtain the last 2 DVR +3 numbers and will post them once we receive them.
Remember when the discussion was about millions of live viewers as opposed to squeaking to less than 450,000 including playback?
Both these fighters are has beens, no one cares and no one will care when they fight for the 30th time. BJ hypes was over years ago