THQ and UFC have officially kicked off their final marketing push for UFC Undisputed 2010 which will be released on the Xbox 360 and PS3 platforms on May 25th and on PSP later in 2010.
The companies used every media and fan event during UFC 111 fight week to push the game demo, and supplemented all that new press with video and picture content on the web. Just about every major gaming website is profiling the game with previews, hands-on, and other information.
THQ has also just announced that the game is now available for pre-order at all major retailers (including UFC.com).
Here’s a look at the latest combat tutorial that features producer Neven Dravinski and former TUF coach (and UFC Undisputed character) Mark Laimon:
Payout Perspective:
It’s worth emphasizing again just how important this video game is to building the UFC’s brand and exposure. Not only does all this video game press double as UFC press, but the game is a very important teaching tool that allows potential fans to get acquainted with the sport and its personalities.
You can also bet this game will play an integral role in the UFC 116: Lesnar-Carwin push that the UFC where the UFC will be looking to break last year’s UFC 100 PPV record.
The game looks to be better than the first one, but I’m gonna wait and see what EA puts out. At that time I’ll decide which if any to buy. I did not buy the first one but did play it. It’s worth the price they sell for now, but not the original 60$ price tag. I think this one will be a huge improvement.