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Winter Under Armour Campaigns Utilize St-Pierre

January 18, 2010 by Kelsey Philpott 2 Comments

The year of 2009 was pretty kind to Georges St-Pierre. The UFC Welterweight Champion successfully defended his belt on two occasions and signed ground-breaking endorsement deals with both Gatorade and Under Armour.

While he’s appeared in numerous Gatorade ads and commercials since last March, his latest endorsement deal with Under Armour is just now getting  under way with the company’s Winter advertising campaign for its Coldgear and underwear products. According to St-Pierre’s manager Shari Spencer, he’s also just filmed a commercial for the apparel maker, which will likely be included as part of a Spring campaign later this year.

Here’s a look at some of what you’re likely to see over the next few months:

Undwr_JPG_ADV_Jan_10_160x600

Filed Under: sponsorships

Reader Interactions

Comments

  1. Jemaleddin says

    January 20, 2010 at 5:43 am

    I think something is missing from this post… Hit publish too soon?

    Reply
  2. Jemaleddin says

    January 20, 2010 at 5:43 am

    Crap – it was my ad blocker. Sorry!

    Reply

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