Lance Pugmire of the LA Times reports that the Showtime Boxing event Saturday night featuring Adrien Broner and Adrian Granados drew 779,000 viewers making it the best event on the network since the Deontay Wilder-Bermane Stiverne fight in January 2015.
The event was held during Showtime’s free preview weekend although the free users are not included in the calculation, just the paid network subscribers.
The event also broadcast on twitter.
The fight peaked at 859,000 viewers.
Payout Perspective:
A good showing by Showtime. Broner is coming back after nearly a year away from boxing and I wouldn’t consider him a big draw. Still, the event was the highest-rated event since 2015. Hopefully, this bodes well for the network as it ramps up for the big fight on March 4th with Keith Thurman and Danny Garcia on sister network CBS. The following week Showtime will headline a boxing event with Clarissa Shields.
Wow huge numbers for a mid level fighter in broner. Huge fight with thurman Garcia coming up.
Huge?
They may be good compared to other poor boxing figures, but overall those numbers aren’t very good considering the costs. Bellator outdraws this with routine headliners.