After a UFC weigh-in which featured a brief skirmish between main eventers Ronda Rousey and Holly Holm as well as a Rousey “promo” on Holm after, search interest for the fight has trended down.
UPDATED 4:31pm: As you can see from the graph, that keeps updating, searches are back up.
As you can see from the graph over the past 7 days, interest spiked on Friday afternoon but looks to have receded since then.
Via Google Trends as of Saturday morning:
Payout Perspective:
Obviously the unfortunate happenings in Paris probably detoured social media searches and interest. Will the trends mean that the great run on Rousey PPV success end tonight? Google trends is a scientifically unscientific way to predict PPV buy rates. While the graph appears to reflect a downturn in interest, this trend is likely an anomaly. One would think there’s an uptick in searches as the day goes on today.
tops E says
No espn award over serena with this fight
JamesG says
What a dumb post. Shocking observation – people weren’t searching as much overnight and early morning as during the actual weigh-ins or leading up to the event. Searches are already shooting up again.
Jason Cruz says
Hey JamesG:
Yet you read the post. Yes, as you can see, the searches are back up but usually after weigh-ins they go up. That was the purpose of the post.
Spartacus says
I doubt this will flop regardless of the terrorist attacks. This was a big seller ahead of time. We’ve seen in the past how the searches are meaningless.
BrainSmasher says
I haven’t seen this much talk about a fight except the boxing match with FMJ and Pac. This PPV had to have done huge numbers. I would say atleast 1.5 million buys. Way to much interest!
Chris says
Adam Swift @AdamMSwift 13h13 hours ago
Unprecedented 17M Google searches related to UFC 193 this weekend.
22 retweets 18 likes
Adam Swift @AdamMSwift 12h12 hours ago
In comparison I believe Mayweather-Pacquiao landed at 12M Google searches. All numbers are US only.