Reebok signs Rousey, Jones to sponsorship deals

December 16, 2014

The UFC announced that Reebok has signed Jon Jones and Ronda Rousey presumably as spokespersons for the brand.  The announcement comes on the heels of the recent announcement that Reebok would be the official global outfitter of the UFC.

The deals appear to be individual sponsorship with the brand and both will have the opportunity to provide a measure of input to the new UFC apparel as well as “a new collection of footwear and apparel specifically created for the more than 35 million people around the world who participate in combat training to stay fit,” according to the press announcement.

No financial terms were provided.

Both fighters announced their new sponsor deal on social media.

My girl @rondarousey and I are about to smash this @reebok game!! We’re about to take fitness apparel to a whole new level!

A photo posted by Jon Bones Jones (@jonnybones) on

Payout Perspective:

This is an interesting sponsorship deal considering that all UFC fighters under contract will be sporting Reebok by July. We assume that Jones and Rousey will take more active roles promoting the brand based on the information provided in the announcement. Certainly, these are two of the most high-profile fighters that Reebok could sign on the UFC roster. Currently, Jones and Rousey join Johny Hendricks and Anthony Pettis as UFC fighters with individual Reebok deals.

4 Responses to “Reebok signs Rousey, Jones to sponsorship deals”

  1. Anti troll on December 16th, 2014 3:08 PM

    i bet TOPS wears poop for clothes

  2. Pink Pig on December 17th, 2014 10:17 AM

    Rousey looks weird in that picture

  3. saldathief on December 17th, 2014 2:20 PM

    its a photo shopped pic, probably a fitness models body she’s a fat fuck right now lol
    what a joke more fraud and lies bahahahaha

  4. d on December 19th, 2014 10:17 AM

    Saldasmellyshit

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