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Archives for August 2010

Strikeforce Houston: 367,000 Viewers

August 24, 2010 by Kelsey Philpott 8 Comments

The Staff at MMAJunkie are reporting that Strikeforce: Houston averaged 367,000 viewers on Showtime last Saturday night, but peaked at nearly half a million viewers for the main event between Lawal and Cavalcante. Overall, the event, which took place Aug. 21 at the Toyota Center in Houston, averaged 367,000 viewers. The event, which marked Strikeforce’s […]

Filed Under: ratings, Strikeforce, TV

Tapout and Fathom Co-Promoting for UFC 118

August 23, 2010 by Kelsey Philpott 1 Comment

Tapout Clothing and Fathom Events will partner to host the new UFC 4-Pack promotion at UFC 118. Purchasers of four tickets to UFC 118 at any Fathom Events-sponsored showing in the U.S. will be eligible to receive a free Tapout t-shirt. Payout Perspective: Co-promotions are probably under-utilized in sports today, but I tend to think […]

Filed Under: marketing, pay-per-view, sponsorships, Tapout, UFC

Compustrike CEO talks Phone App and Fantasy League

August 22, 2010 by Jason Cruz 2 Comments

Compustrike is owned and operated by CEO Bob Canobbio. The company provides a computer program producing  MMA statistics such as punches thrown, takedowns and attempted submissions. The Manorville, NY company is an offshoot of Compubox – the program that provides punch statistics for boxing. Canobbio spoke with MMA Payout recently about his company, how he […]

Filed Under: Company Profile, Strikeforce, UFC

WEC 50: 316,000 Viewers

August 20, 2010 by Kelsey Philpott 7 Comments

The Staff at MMAJunkie have reported that WEC 50: Cruz vs. Benavidez II garned 316,000 viewers airing on the Versus network this past Wednesday, August 18. Wednesday’s Versus-televised WEC 50 event scored an average audience of 316,000 viewers. MMAjunkie.com today confirmed the ratings information with an industry source. Payout Perspective: If accurate, these ratings are […]

Filed Under: ratings, TV, WEC

MMAterial Facts 08/19/10: MMA in Cowboys Stadium?

August 19, 2010 by MMAPayout Moderator Leave a Comment

– Texas Two-Step? Like UFC, Strikeforce Considered Cowboys Stadium Show – Is Paul Heyman on the Verge of Entering the MMA World? – Strikeforce MMA event Friday may bring more shows to Arizona – UFC gearing up for Brazilian expansion – Tom Huggins Talks Not Paying Impact FC Fighters Texas Two-Step? Like UFC, Strikeforce Considered […]

Filed Under: MMAterial Facts, Strikeforce, UFC

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