Spike TV and the UFC have announced their counter-programming to Strikeforce for Saturday, May 15th will be a compilation of the best fights of 2010 entitled UFC’s Ultimate Fights. The two and a half hour program will air at 10PM ET (7PM PT) and feature the following five bouts: Carwin vs. Mir Garcia vs. Jung […]
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UFC 113: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be looking at UFC 113: Machida vs. Shogun II held in Montreal, Quebec on Saturday, May 8th, 2010. The event featured the heavily anticipated rematch between Lyoto Machida and Mauricio Shogun Rua, but also included a co-main event between Josh Koscheck and Paul Daley in […]
Best of Pride Ratings Jump 40%
MMAPayout.com has learned that since moving from Fridays at 10PM to its new timeslot on Wednesdays at 11PM, the ratings for Spike TV’s Best of Pride series have by jumped over 40%. The last three telecasts of the series have drawn 995k, 950k, and 911k, respectively – compared to the series average of 675k in […]
Countdown to UFC 113: 512,000 Viewers
MMAPayout.com has learned that the debut of Spike’s Countdown to UFC 113 drew an average audience of 512,000 in the late time slot (11 PM ET/PT) on Thursday night. It’s a respectable number given when it was shown (especially considering it’s still a week+ out from the fight). We’ll wait to see the marketing push […]
TUF 11, Episode 5: 1.3 HH Rating
MMAPayout.com has learned that the fifth episode of The Ultimate Fighter Season 11 drew a 1.3 HH rating on the strength of an average audience of 1.8 million viewers. The show fared well in the M18-34 and M18-49 demographics with a 2.6 and 1.92, respectively. Interestingly, the 2.6 in the M18-34 was not only the highest […]