Spike’s Countdown to UFC 105 – featuring a look at Randy Couture, Brandon Vera, Dan Hardy, Mike Swick, Michael Bisping, and Denis Kang – debuted on Monday to an average viewership of 547,000. While it’s the highest Countdown total since August, Couture is also the most marketable fighter the promotion has headlined over that time period. It’ll be […]
ratings
MMA Television Ratings Comparison (Spike vs. CBS)
Here’s a data release provided by Spike TV that compares the average Ultimate Fighter season 10 episode with last Saturday’s Strikeforce on CBS: TUF 10 (season-to-date = 8 episodes ) Men 18-34 — 3.52 rating Men 18-49 — 2.9 rating Men 18-24 – 3.7 rating Persons 18-34 – 2.4 rating Strikeforce/ CBS 11/6 Men 18-34 — 2.3 rating Men 18-49 — […]
“CBS Saturday Night Fights” Main Event Draws 5.46M Viewers
The main event of CBS SATURDAY NIGHT FIGHTS featuring Fedor Emelianenko vs. Brett Rogers reached 5.46 million viewers while drawing impressive young adult and male demographic ratings, according to Nielsen live plus same day ratings from 11:00-11:15 PM on Saturday, Nov. 7. The demographic ratings include a 3.5/10 in men 25-54, 3.3/11 in men 18-49 […]
Fedor vs. Rogers: Payout Perspective
Welcome to another edition of Payout Perspective: This week we’ll be taking a look at Strikeforce’s debut on CBS Primetime held this past Saturday, November 7th outside of Chicago, Illinois at the Sears Centre. The evening featured a heavyweight clash between Fedor Emelianenko and Brett Rogers, but also notable appearances from Jake Shields, Jason Miller, and Gegard Mousasi. […]
DVR Playback Confusion: Ratings & Ad Spot Value
Bill Gorman of TVbytheNumbers talks about the confusion that the NY Times is likely to create with a recent article stating that DVR playback is actually helping (and not hurting) commercial ad viewership. Everyone is used to program ratings increases from “DVR viewing” being defined as the increase from Live+SD program ratings (which is available […]