Welcome to another edition of Payout Perspective – the second of what will be three in a row in the month of November. This week we’ll be taking a look at UFC 105 held Saturday, November 14th from the Manchester Evening News Arena in Manchester, England. The card featured a light heavyweight bout between Randy […]
ratings
TUF 10, Episode 9: Ratings
Episode 9 of The Ultimate Fighter: Heavyweights drew a 1.7 HH rating for an average viewership of 2.4 million. However, the show continues to attract well in the M18-34 and M18-49 demos with a 3.2 and 2.6 respectively. Payout Perspective: Here’s a look at the entire ratings picture: Overall M18-34 M18-49 Episode 1 2.9 5.3 4.3 […]
UFC 105 Countdown Viewership
Spike’s Countdown to UFC 105 – featuring a look at Randy Couture, Brandon Vera, Dan Hardy, Mike Swick, Michael Bisping, and Denis Kang – debuted on Monday to an average viewership of 547,000. While it’s the highest Countdown total since August, Couture is also the most marketable fighter the promotion has headlined over that time period. It’ll be […]
MMA Television Ratings Comparison (Spike vs. CBS)
Here’s a data release provided by Spike TV that compares the average Ultimate Fighter season 10 episode with last Saturday’s Strikeforce on CBS: TUF 10 (season-to-date = 8 episodes ) Men 18-34 — 3.52 rating Men 18-49 — 2.9 rating Men 18-24 – 3.7 rating Persons 18-34 – 2.4 rating Strikeforce/ CBS 11/6 Men 18-34 — 2.3 rating Men 18-49 — […]
“CBS Saturday Night Fights” Main Event Draws 5.46M Viewers
The main event of CBS SATURDAY NIGHT FIGHTS featuring Fedor Emelianenko vs. Brett Rogers reached 5.46 million viewers while drawing impressive young adult and male demographic ratings, according to Nielsen live plus same day ratings from 11:00-11:15 PM on Saturday, Nov. 7. The demographic ratings include a 3.5/10 in men 25-54, 3.3/11 in men 18-49 […]