EA MMA Adds Lashley, Diaz, Zaromskis, Riggs, Manhoef and Possibly Joachim Hansen Truesport Alliances & Entertainment, Ltd. to Produce Logistics at Strikeforce: Miami Aiona proposes creation of Hawaii Sports Commission Bud Light Takes Over South Beach Hotel for Football’s Big Week Herschel Talks up MMA on ‘Pardon the Interruption’ Women’s MMA rests on Santos’ shoulders […]
Pride
MMAterial Facts (01/22/10)
UFC launches personal fitness business: UFC Gym Q&A with Brian Diamond (Spike TV Executive) Bellator’s Plan: Talent, Efficiency & YouTube Bellator CEO hoping for another ‘magical’ season UFC launches personal fitness business: UFC Gym With more than 3,500 people signed up, the company’s first UFC Gym will open for business Saturday in Concord, Calif., and […]
The Competition Debate in MMA
Danny Acosta of FIGHT! Magazine has an interesting short clip interview where he discusses the idea of competition in MMA with Strikeforce’s Scott Coker. Payout Perspective: MMAPayout.com has long talked about why competition is so important in MMA and Coker does a pretty good job of summarizing the position: competition helps to grow demand for […]
Japanese MMA Event Posters
Earlier in the week MMAPayout.com used the release of the UFC 105 poster as an opportunity to evaluate the quality and effectiveness of the UFC’s poster design. The common themes among the posters were: 1.) brand focus, 2.) effective background use, 3.) organized presentation, 4.) critical information visible, and 5.) consistency. To draw a bit of a […]
Spike TV Announces “Best of Pride Fighting Championships”
Spike TV has announced its plans for a new hour-long television series to debut this winter entitled “Best of Pride Fighting Championships.” Check out part of the release and brief commentary below: New York, NY, August 10, 2009 – One of the most popular MMA organizations in the world during its ten years of operation (1997-2007), […]