I had the opportunity to speak with PFL lightweight Olivier Aubin-Mercier. We discuss his decision to use his sponsor space on his PFL kit to affix a QR Code for followers to send him bitcoin directly.
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Report: UFC 264 draws 1.8M global PPV buys
The Sports Business Journal’s John Ourand reports that UFC 264 scored 1.8 million PPV buys. Of the total global buys, 1.3 million buys were domestic on ESPN+. The event featured the third fight between Dustin Poirier and Conor McGregor with the “Diamond” winning via TKO due to McGregor’s broken tibia. ESPN went all out with […]