Greg Norman may have choked yet again at the British Open last week, but there is no denying his success as one of the great sports “brands†of all time. With a net worth reportedly near about $400 million, and numerous successful ventures including a clothing line, his career is a blueprint for any professional […]
executives
UFC Expansion: Priortizing A Must
Many have blamed the UFC’s failures in fighter relationship management and merchandising on a UFC management team that was simply stretched too thin. Thus, yesterday’s news that Lorenzo Fertita is moving over to the UFC in order to help facilitate the organization’s international expansion can only be seen as a good thing. In order to […]