Conor McGregor’s Proper No. 12 Whiskey will be on display as it is the lead advertising sponsor of Saturday night’s huge heavyweight matchup between Tyson Fury and Deontay Wilder. Per the Sports Business Journal, Proper No. 12 Whiskey co-Founder & CEO Ken Austin stated that the fight will have a “blue-collar/light blue-collar audience, and it […]
boxing
Wilder-Fury to air in movie theaters via Fathom Events
Fathom Events announced that the Deontay Wilder-Tyson Fury fight will be available for viewing in local theatres. Tickets for the PPV event between the two heavyweights range depending on where you live. In the Seattle, WA area the tickets are going for $20 while at LA Live in Los Angeles, an adult ticket is going […]
PBC on Fox Saturday peaked at 1.809M viewers
PBC on Fox Saturday night drew 1.528 million viewers on Saturday night per Nielsen. The event peaked with 1.809 million viewers in the overrun between 10:00-10:15pm ET. The event featured Caleb Plant as he stopped Vincent Feigenbutz in the main event. The complete fight aired during the overrun of the 8-10pm ET slot. The event […]
PBC on Fox scores big with male 18-49 demo Saturday night
PBC on Fox drew a two-hour average of 1.39 million viewers on Saturday night. It had the highest-rated demo among men 18-49 across all networks for Saturday with a 3 share. It drew 1.464 million viewers in the first hour and 1.319 million in the second hour per Nielsen via ShowBuzz Daily. The event featured […]
Pacquiao signs with Paradigm Sports Management for representation
Manny Pacquiao has signed with Paradigm Sports Management. The Irvine, California-based company represents MMA stars Conor McGregor, Cris Cyborg, Israel Adesanya as well as NFL football players. The announcement was made by Paradigm Sports Management. Audie Attar went to Manila to make the signing official. Incredibly proud to announce that @ParadigmSM is officially representing Manny […]