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Top Rank announces ESPN deal including OTT service

August 28, 2017 by Jason Cruz Leave a Comment

On Saturday, Top Rank Boxing announced a deal with ESPN that will bring the promotion to the network as well as obtaining the fight library which shall be a part of a streaming service that will launch in 2018. Taking advantage of the assembled media in Las Vegas for the Mayweather-McGregor fight, the company announced […]

Filed Under: boxing, ESPN, new media, Top Rank

50 million predicted to watch The Money Fight

August 25, 2017 by Jason Cruz Leave a Comment

50 million.  That is the number that the AP reports may watch the Floyd Mayweather Connor McGregor fight. Similar to the Manny Pacquiao-Floyd Mayweather fight, the fight at the T-Mobile Arena on Saturday is being hailed as a culture event.  Former HBO exec in charge of PPV, Mark Taffet noted that it “crosses all demographics […]

Filed Under: boxing, Boxing vs. MMA, Mayweather-McGregor, UFC

Corona will be the main sponsor for The Money Fight

August 23, 2017 by Jason Cruz Leave a Comment

The Sports Business Journal reports Mexican beer maker Corona will be the main sponsor for Saturday night’s fight between Conro McGregor and Floyd Mayweather.  Aside from Corona, Body Armor will have “prime placement” as it will be all over the ring on fight night. Terms of the Corona deal were not announced although it was […]

Filed Under: boxing, Boxing vs. MMA, Mayweather-McGregor, Monster Energy, Showtime, sponsorships, UFC

Top Rank Boxing on ESPN featuring Crawford draws 965K

August 22, 2017 by Jason Cruz Leave a Comment

Top Rank Boxing on ESPN Saturday night drew 965,000 viewers per Nielsen via ShowBuzz Daily.  The main event featured Terrence Crawford and Julius Indongo. The Crawford-Indongo main event drew the second-highest boxing match on cable for 2017. The third big event for Top Rank on ESPN was an improvement on Vasyl Lomachenko’s debut on the […]

Filed Under: boxing, ESPN, ratings, Top Rank, TV

Bennett denies money had to do with Mayweather-McGregor

August 21, 2017 by Jason Cruz Leave a Comment

The Executive Director of the Nevada Athletic Commission Bob Bennett noted that money does not matter with respect to the decisions of the NAC in approving fights.  The Commission has come into question with the Mayweather-McGregor fight which happens this Saturday, August 26th. Bennett was interviewed by Ariel Helwani on The MMA Hour on Monday.  […]

Filed Under: boxing, Boxing vs. MMA, Mayweather-McGregor

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