Tony Khan is using his connections.
Khan’s father owns the NFL’s Jacksonville Jaguars. Tony is part-owner of the Jaguars as well as Senior President of Football and Analytics with the team.
On Wednesday, Khan’s All Elite Wrestling (AEW) started to sell lucha libre masks on AEW’s web site.
Per Tony:
“We are thrilled for the official launch of AEW NFL officially licensed Lucha masks,” said AEW CEO, GM and Head of Creative Tony Khan. “The AEW NFL collection is the perfect opportunityfor fans to showcase their passion for both All Elite Wrestling and their favorite National Football League team at the same time.”
The masks go for $60 a piece.
Payout Perspective:
I will confide with you that this was my idea years ago. I probably would not have the connections to get a license for these things. Also, I would not have the tie-in as AEW has with the NFL. Yet, this is a cool idea that NFL fanatics (no pun intended) would purchase to support their team.
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