TKO announced a sponsorship deal with DoorDash making it an Official Sponsor for both WWE and TKO.
According to a press release from the company DoorDash will “connect fans to custom integrations and experiences” in WWE and UFC.
The company, which has already had signage and certain events, will now have a “prominent presence across WWE’s and UFC’s most high-profile moments and platforms…”
A portion of DoorDash’s announcement reads:
WWE and UFC have massive global popularity, collectively serving more than one billion young and diverse fans across more than 210 countries and territories, with 49 percent of the fanbase falling in the ‘young adult’ age demographic (18-34). Equally appealing to brand partners is the high degree of interest among the female demographic, as women comprise nearly 40 percent each of the respective UFC and WWE fan bases.
According to DoorDash it will be the presenting sponsor of future WWE Premium Live Events as well as a UFC 2026 numbered event.
Financial terms were not disclosed.
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