Despite the signs of an economic slowdown earlier this summer, TKO business showed that there is still room to grow as it raised its full-year guidance
The UFC’s and Zuffa Boxing’s media deals with CBS/Paramount headlined the third quarter. The UFC announced the biggest deal, a $7.7B dollar media rights deal over 7 years which starts in 2026. In addition, WWE signed on with ESPN to air its Premium Live Events on the company’s new digital platform. Also, TKO doubled its dividend to shareholders and announced a $1M buyback of its stock.
Sports Business Journal reports that TKO revenue was down 27% last year due to one less UFC event in 2025 and the huge UFC Sphere event held last September. Still, TKO revenue was $1.12B. The 3rd quarter ended at the end of September.
MPO will continue to follow when more information becomes available.
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