The UFC 285 Prelims drew 1.234M viewers on Saturday on ESPN per Nielsen via ShowBuzz Daily. It was good enough for second overall in cable ratings for the night second only to its lead-in, Duke-UNC on ESPN.
The UFC 285 Prelims featured Cody Garbrandt’s return as he defeated Trevin Jones.
The telecast drew 0.49 in the 18-49 demo, 0.32 F18-49, 0.67 M18-49, 0.49 18-34, 0.24 F12-34, 0.51 25-54 and 0.46 in the over 50 category.
Notably, it drew 82,000 viewers for the telecast on ESPN Deportes.
2023 UFC Prelims
UFC 285 Prelims: 1.234M viewers (0.49) on ESPN
UFC 284 Prelims: 1.128M (0.44) on ESPN
UFC 283 Prelims 756K (0.16) on ABC; 346K (0.13) on ESPN
Payout Perspective:
The telecast also aired on ESPN2 due to the potential overrun with the Duke-UNC game. The ratings reflect a strong lead-in and the hype for the return of Jon Jones. The hype for this PPV was much more than the last two and you have to feel its due to the new heavyweight champion.
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