The UFC 273 Prelims on ESPN drew 791,000 viewers on Saturday night. It drew 367,000 in the A18-49 demo per Nielsen via ShowBuzz Daily.
The Prelims also drew a 0.40 household rating. It drew 0.28 in the A18-49 demo, 0.13 in F18-49, 0.43 in M18-49, 0.22 in A18-34, 0.13 F12-34, 0.25 in M12-34, 0.28 in A25-54 and 0.31 in over 50.
The Prelims were good enough for 2nd overall in cable rating on Saturday to the NASCAR CUP Series. Also of note, the Formula 1 Grand Prix telecast scored 3rd right behind the UFC.
The feature fight of the Prelims saw Ian Garry defeat Darian Weeks in a battle of welterweight prospects.
2022 UFC Prelims
UFC 272: 1.526M (started 1 hour 10 mins late due to overrun)
UFC 271: 901K (started 12 minutes late due to overrun)
UFC 270: 421K (started 15 minutes late due to overrun)
Payout Perspective:
Viewership was down from the highly anticipated UFC 272 show featuring Jorge Masvidal and Colby Covington. Saturday was a packed day which included The Masters, NASCAR and three boxing events occurring Saturday night. Still, the ratings were decent and it hit its core audience.
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