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UFC releases economic data of UFC 229 a day before Conor-Khabib NAC hearings

January 28, 2019 by Jason Cruz Leave a Comment

A day before the commission’s disciplinary hearings involving Conor McGregor and Khabib Nurmogomedov, the UFC released an economic impact statement on how the fight drove the economy in Las Vegas.

According to the release, UFC 229 delivered $86.4 million in total economic output according to a study conducted by the research firm Applied Analysis.  According to the release, it’s the largest economic impact for a single UFC event measured globally.

Via UFC press release:

Key Highlights of the UFC® 229: KHABIB vs. MCGREGOR economic impact study:

  • $86.4 million total economic output
  • $17.2 million total salaries and wages paid
  • 414 jobs supported in Southern Nevada
  • $3.7 million total taxes paid by visitors
  • 40% of UFC 229 visitors traveled from international locations
  • 50% of attendees were between the ages of 21 to 34
  • 50% of attendees reported an annual household income of $100,000 or more
  • One in five attendees stayed in Las Vegas for at least five days
  • Nearly two in five attendees reported spending more than $2,000 on non-gaming activities

Payout Perspective:

Was the study commissioned by the UFC?  Obviously, if it was, there are reasons to be skeptical.  These economic highlights are impressive and one might think the UFC could produce something like this for its International Fight Week in July as well.  But the reason for this information might be due to the disciplinary hearings occurring Tuesday for Conor McGregor and Khabib Nurmogomedov.  Although it was an economic boon for the city, it was a black mark for MMA as Khabib jumped the cage and Conor took a swing at one of Khabib’s teammates.

Filed Under: Public Relations, UFC

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