MMA Fighting reports that Conor McGregor will not be tied to Reebok for his August 26th boxing match with Floyd Mayweather. McGregor’s manager, Audie Attar told Ariel Helwan on The MMA Hour.
According to Attar, he is a free agent with respect to athletic apparel. McGregor was one of a handful of UFC athletes to have personal Reebok sponsorship deals. However, Attar stated that they have been negotiating with brands, including Reebok.
A recent Forbes survey indicated McGregor made $7 million in sponsorships for 2016. One would expect that to increase due to this superfight with Floyd Mayweather.
Payout Perspective:
Even if McGregor had a deal with Reebok, I would argue that this would be limited to mixed martial arts fights and not boxing. But, letting the deal lapse shows that McGregor had a broader plan and didn’t want to be tied to a Reebok payout. With the boxing match, he can truly seek higher bidders for this one of a kind “one off” fight.
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