UFC Bantamweight champion T.J. Dillashaw has signed a sponsorship deal with Everlast as announced by the company via tweet. Dillashaw is set to make his second title defense against Renan Barao this Saturday at UFC on Fox 16.
Despite the talk of the sponsorship market shrinking due to the Reebok deal, Dillashaw has a deal with Onnit and now Everlast.
BREAKING: Proud to announce @TJDillashaw has joined #TeamEverlast pic.twitter.com/elHlwANgsV
— Everlast (@Everlast_) July 23, 2015
It was reported back in May that Dillashaw left his agents at MMA, Inc. to go at it alone. Unless Dillashaw has signed with another agent, it appears that he has secured this sponsorship on his own.
Payout Perspective:
This is an interesting sponsorship since Dillashaw cannot wear any logos sporting the Everlast brand this week due to the new UFC outfitting policy. The good news for Dillashaw is that the brand is willing to work with him outside of the UFC umbrella. Perhaps a trend of seeking out the lower-weight divisions for sponsor deals.
Ufc fighters trying to jock boxings style again
@ Jason Cruz – you ever get a estimate how much money fighters get from these types of sponsorship?
@AT It varies greatly. Some are a combo of $ and product, others receive monthly monetary payments spread out over a year or so. So, I could not give you a dollar figure. Sorry.
Who?????
@AT For example, Cain’s sponsors pay him in a combo of tacos & burritos