UFC on Fox 24 drew 1,996,000; Prelims draw 1,105,000

April 20, 2017

UFC on Fox 24 drew 1,996,000 viewers on Fox Saturday afternoon in adjusted ratings to account for the overrun per Nielsen. The UFC Prelims drew 1,105,000 on Fox.

The main card peaked during the main event portion of the telecast with 2,874,000 viewers from 10-10:15pm ET.

UFC on Fox Ratings
Overnights Live + SD
UFC on Fox 1 5,700,000
UFC on Fox 2 4,570,000
UFC on Fox 3 2,250,000 2,400,000
UFC on Fox 4 2,360,000 2,400,000
UFC on Fox 5 3,410,000 4,400,000
UFC on Fox 6 3,770,000 4,220,000
UFC on Fox 7 3,300,000 3,700,000
UFC on Fox 8 2,040,000 2,380,000
UFC on Fox 9 2,410,000 2,800,000
UFC on Fox 10 2,550,000 3,220,000
UFC on Fox 11 1,990,000 2,500,000
UFC on Fox 12 2,020,000 2,500,000
UFC on Fox 13 2,270,000 2,800,000
UFC on Fox 14 2,820,000 3,049,000
UFC on Fox 15 2,430,000 2,745,000
UFC on Fox 16 2,290,000 2,800,000
UFC on Fox 17 2,280,000 2,781,000
UFC on Fox 18 2,430,000 2,685,000
UFC on Fox 19 2,130,000 2,500,000
UFC on Fox 20 2,440,000 2,975,000
UFC on Fox 21 2,200,000 1,983,000
UFC on Fox 22 2,690,000 3,178,000
UFC on Fox 23 2,020,000 2,189,000
UFC on Fox 24 1,740,000 1,996,000

In addition, the prelims drew 1,105,000 viewers.  The event aired on Fox and preceded the main card.

UFC on Fox 23 Prelims: 619,000 on FS1

UFC on Fox 22 Prelims: 679,000 on FS1

UFC on Fox 21 Prelims: 1,122,000 on Fox

UFC on Fox 20 Prelims: 1,261,000 on Fox

UFC on Fox 19 Prelims: 1,400,000 on Fox

UFC on Fox 18 Prelims: 702,000 on FS1

Payout Perspective:

The prelims were two hours and was the lowest rated in the history of the prelims on Fox.  The UFC on Fox 24 rating is the second lowest-rated ever in Fox history.  As pointed out by one of our readers, UFC on Fox 21 was slightly lower.

UFC on Fox 10: 3.2 million viewers

January 31, 2014

MMAPayout has learned from Nielsen sources that UFC on FOX 10: Henderson vs Thomson did a 1.9 national rating and an average of 3.2M viewers.

FOX-Sports-Logo

The 3.2 million viewersship number was upgraded greatly from the initial overnight rating of 2.55M viewers, which did not factor in the overrun and West Coast viewership. UFC on FOX 10 ratings are +12% from UFC on FOX 9: Johnson vs Benavidez (1.8 rating, 2.8M) last quarter, but are -21% from UFC on FOX 6: Johnson vs Dodson (2.43 rating,  4.22M), which aired in Q1 of last year.

For the night, UFC on FOX 10 finished second in total viewers to CBS but was first in the A18-49 demo with a 1.47 rating and in the M18-49 demo doing a very healthy 2.05 rating. Winning the A18-49 demo despite only doing a 0.89 rating in the Women 18-49 demo really shows how strong their pull is with the Male 18-49 demographic.

The prelims for UFC on FOX 10, which aired on FS1 before the FOX portion, drew 713,000 average viewers.

***

UFC on FOX Ratings:

UFC on FOX  1: 5.70M viewers (3.1 rating)
UFC on FOX  2: 4.70M viewers (2.6 rating)
UFC on FOX  3: 2.42M viewers (1.5 rating)
UFC on FOX  4: 2.44M viewers (1.4 rating)
UFC on FOX  5: 4.40M viewers (2.5 rating)
UFC on FOX  6: 4.22M viewers (2.4 rating)
UFC on FOX  7: 3.70M viewers (2.2 rating)
UFC on FOX  8: 2.38M viewers (1.5 rating)
UFC on FOX  9: 2.80M viewers (1.8 rating)
UFC on FOX 10: 3.22M viewers (1.9 rating)

Average UFC on FOX Viewership: 3.6M viewers.

 

Payout Perspective:

This is now the second lowest rating for an NFL season promoted UFC on FOX event, only edging out the previous UFC on FOX 9.  The problem with the last two numbers is that the next couple of shows will not have the benefit of the  NFL season promotion from FOX, which historically indicates that the numbers will dip considerably.

The lack of UFC stars due to injury, retirement, or leaving to sign with Bellator has left the UFC with a limited supply of stars, which has recently impaired the booking of headliners.  The next UFC on FOX event, UFC on FOX 11, will be held in Orlando, Florida on April 19th. That event will be headlined by a heavyweight bout between Travis Browne and Fabricio Werdum, which indicates that no titles will be on the line but perhaps can be promoted as a #1 contender bout for the UFC HW title.

UFC on Fox 10 prelims: 713,000 viewers

January 28, 2014

MMA Payout has learned from Nielsen sources that UFC on Fox 10 held Saturday on FS1 received an average viewership of 713,000 viewers.  The ratings are an improvement from the last Fox network card prelims.

UFC Prelims on FS1

UFC 164                 809,000

UFC 165                 722,000

UFC 166                 628,000

UFC 167                 998,000

UFC on Fox 9         613,000

UFC 168                 1,554,000

UFC on Fox 10       713,000

Payout Perspective:

According to John Ourand of the Sports Business Journal, Saturday’s prelims were the biggest audience last week for FS1.  In comparison, per Ourand, NBC Sports Network’s biggest audience was 669,000 viewers for NHL.  The prelims Saturday featured the eventual Fight of the Night of Sergio Pettis versus Alex Caceres.  Saturday’s prelims pale in comparison to UFC 168 but improved upon the UFC on Fox 9 ratings of 613,000.

UFC on Fox 10 overnight ratings: 2.55 million

January 26, 2014

Television By Numbers reports the overnight ratings for UFC on Fox 10 on Saturday night.  The 10th show on Fox scored an overall viewership of 2.55 million with an average of 1.1 million viewers in the 18-49 demographic.

The event which aired in primetime on the east coast slated from 8:00-10:00pm also had about a half hour overrun which is not equated in this rating.  UFC on Fox 10 won the overnight ratings battle among the networks.

Saturday night network television was not too competitive as the UFC went up against reruns of Mike and Molly, Two and a Half men and NCIS on CBS, a children’s movie, “Flushed Away” on ABC and a Shaun White special in preparation for the Olympics on NBC.

List of UFC on FOX overnight ratings:

– UFC on FOX 1: 5.7 million average viewers, 3.1 rating in the A18-49 demo. (Q4 2011).

– UFC on FOX 2: 4.57 million average viewers, 2.2 rating in the A18-49 demo. (Q1 2012)

– UFC on FOX 3: 2.25 million average viewers, 1.0 rating in the A18-49 demo. (Q2 2012)

– UFC on FOX 4: 2.36 million average viewers, 0.9 rating in the A18-49 demo. (Q3 2012)

– UFC on FOX 5: 3.41 million average viewers, 1.6 rating in the A18-49 demo. (Q4 2012)

– UFC on FOX 6: 3.77 million average viewers, 1.7 rating in the A18-49 demo. (Q1 2013)

– UFC on FOX 7: 3.3 million average viewers, 1.6 rating in the A18-49 demo. (Q2 2013)

– UFC on FOX 8: 2.08 million average viewers, 0.9 rating in the A18-49 demo. (Q3 2013)

– UFC on FOX 9: 2.41 million average viewers, 1.0 rating in the A18-49 demo. (Q4 2013)

– UFC on FOX 10:2.55 million average viewers, 1.1 rating in the A18-49 demo. (Q1 2014)

Payout Perspective:

Despite a less than stellar card, the UFC chose the right night to run live programming on the network.  The overnight numbers outdid the past two UFC on Fox live events.  Notably, the last two Fox events featured Demetrious Johnson in the main event.  But Benson Henderson, another Fox television favorite, this was the lowest rating for him in the main event (UFC on Fox 5, 3.41M/UFC on Fox 7, 3.3M)

MMA Payout will have more on the ratings as information comes out.

UFC on Fox 10 attendance, gate and bonuses

January 26, 2014

MMA Junkie reports the attendance, gate and bonuses for Saturday night’s UFC on Fox 10 from The United Center in Chicago.

The event drew 10,895 for a live gate of $863,655 according to the announcement at the post-fight news conference. The attendance is the lowest in the past three Januarys.

Via MMA Junkie:

The UFC has visited Chicago’s United Center for three straight Januarys the weekend prior to the NFL’s Super Bowl, which also airs on FOX. UFC on FOX 2 in January 2012 drew an official attendance of 16,963 for a $1,270,960 gate. Only 1,091 (6.4 percent) of the tickets issued for that event were distributed as comps. UFC on FOX 6 in January 2013 drew an announced attendance of 16,091 for a live gate of $1.27 million, strikingly similar to UFC on FOX 2 the year prior.

In addition the bonuses were announced for last night event with the bonus winner receiving $50,000 each.

Fight of the Night:  Sergio Pettis-Alex Caceres

KO of the Night:  Donald Cerrone

Submission of the Night: Alex Caceres

Bruce Leeroy scored a double bonus for his last round sub of Pettis.

Payout Perspective:

The attendance figures for Saturday was somewhat expected considering the lack of star power for this event.  While Benson Henderson is a top lightweight in the division, Dana White, by his own admission considers Bendo a “grinder” which infers not an exciting fighter.  The rest of the television card was good from the hardcore UFC fight fan perspective but not something a casual viewer would tune in and stay on Fox to watch.

UFC on Fox Sports Ratings (11/4 – 11/10)

November 15, 2013

MMAPayout will be covering in detail the FOX – UFC  TV deal, quarterly and weekly, in order to analyze the performance of both properties throughout the lifespan of the TV deal.  In this week’s edition, we will be looking at the UFC on FOX sports network ratings for the week of 11/4 – 11/10.

FOX-Sports-Logo

 

UFC on Fox Sports 1 Wednesday Night Block (11/6):
– Ultimate Fight Night: Fight For the Troops Prelims: 250,000 viewers
– Ultimate Fight Night: Fight For the Troops: 641,000 viewers
– The Ultimate Fighter (new episode): 583,000 viewers

UFC on Fox Sports 1 Saturday (11/9):
– Ultimate Fight Night: Belfort vs Henderson: 722,000 viewers.

Other Key Programming Notes (Fox Sports 2):
– Live Weigh-ins (11/8) for UFN: Belfort vs Henderson event on FS2 drew 7,000 viewers.
– Post Fight (11/8) for UFN: Belfort vs Henderson event on FS2 drew 17,000 viewers.
– Live Weigh-ins (11/5) for UFN: Fight For Troops: Kennedy vs Natal event on FS2 drew 2,000 viewers.
– Post Fight (11/5) for UFN: Fight For Troops: Kennedy vs Natal event on FS2 drew 11,000 viewers.

Fox Sports 1 & 2 Weekly Totals:
– Fox Sports 1 Primetime Viewership: 630,000 (FS1 record)
– Fox Sports 2 Primetime Viewership: 16,000

Ratings provided by Nielsen TV Ratings & Fox Sports.

 

Payout Perspective:

Last week was Fox Sports 1’s most successful week yet in terms of viewership numbers. For one, it finally aired programming that dethroned the UFC on FS1 Shogun vs Sonnen debut on 8/17, which drew 1.782M viewers. Thursday nights game between Oklahoma and Baylor drew an amazing 2.11M viewers on Fox Sports 1.  Due to the high viewership numbers for College Football, NASCAR (602,000 high for the week), and airing two UFC events in one week (not including TUF), it all led to Fox Sports 1 celebrating it’s most successful primetime viewership so far in its short lifespan.

Top 10 of 2012: No. 7 the UFC-Fox relationship

December 28, 2012

MMA Payout’s No. 7 business story of 2012 is the first full year of the UFC-Fox relationship.  In late 2011, the UFC signed a 7 year deal with Fox leaving longtime network Spike TV.

While there was great anticipation for the UFC on Fox networks, the ratings have been less than anticipated.

Despite a huge rating for UFC on Fox 1, the next several UFC events on the big network failed to gain traction.  UFC on Fox 5 did rebound with stellar numbers with a 4.4 million viewer average and the main event spiking at 5.7 million viewers.  However, the numbers for UFC on Fox 2-4 showed a drop in viewership.  This could be due to lack of stars in its main event.  Certainly, UFC on Fox 5 was stacked with known fighters such (BJ Penn and Shogun Rua) and up an coming talent it could market for the future (Rory MacDonald, Alexander Gustaffson and Benson Henderson).

UFC on Fox 2 – 4.66M average, peak 6M

UFC on Fox 3 – 2.25M average, peak 2.9M

UFC on Fox 4 – 2.44M average, peak 3.3M

UFC on Fox 5 – 4.4M average, peak 5.7M

Fuel TV has been the benefactor of UFC programming as its audience has grown steadily since the UFC came on board with a UFC marathon last New Year’s Day.  The UFC has had live events on the networks as well as Prelims for FX and Fox events.  FX has had Prelims on its network prior to PPVs as well.

We have already chronicled the issues the TUF franchise has had in its transition to Fridays on FX.

Fox has worked in promoting the UFC with its other sports properties: NASCAR and the NFL.  Notably, Dana White played a homeless person in a skit on an NFL pregame show.  Also, Fox ran shoulder programming promoting the UFC’s network shows on NFL Sundays.

It will be interesting to see where the UFC-Fox partnership goes in 2013.  It appears that Fox will establish a new sports channel in which the Speed channel will be a part.  It’s likely that Fuel TV could be integrated into the new channel as well. This would definitely solidify the UFC-Fox relationship for years to come as the UFC would be a great source of content for the network.

MMAterial Facts (10/28/11) : UFC Japan PPV, UFC on FOX Prelims, and Will Strikeforce Live?

October 28, 2011

Welcome to this edition of MMAterial Facts, where we feature articles from around the MMA community.

***

This week’s MMAterial Facts:

– UFC Japan Will Be PPV Event; Doubleheader Plans Abandoned (MMA Fighting)

“The UFC’s long-awaited return to Japan on Feb. 26, 2012 will be a full pay-per-view level event, sources have confirmed to MMA Fighting as initially reported by Dave Meltzer. Zuffa has thus abandoned its controversial plan to have the UFC Japan event act as a free-to-air lead-in to a Las Vegas PPV event.”

– Bjorn Rebney: Viacom buying Bellator is a major statement about MMA’s future (Fight Opinion)

“It speaks volume to the strength of what I believe is the greatest sport on the face of the Earth. And, you know, we’re going to be transitioning to Spike in 2013. In the interim, we’ll be building out the brand and increasing and improving every element of what we do on MTV2 and EPIX & Spike.com. It just gives us an incredible opportunity to work with really smart people who understand our sport backward and forward to build this out and to continue to build traction around our tournament format, our objectivity and some of the greatest fighters on the face of the Earth. So, it gives us every tool to build this out for many, many, many years to come.”

– Interview with Bellator welterweight champion Ben Askren (MMA Mania)

“Yeah he was a national champion in junior college but Jay [Hieron] is significantly overrating his wrestling ability. What you have to realize is that people who win national junior college tournaments, I pin them in 30 seconds. That’s no big deal. I mean, even at the highest, highest level at the NCAA tournament my senior year, in five matches I probably got 40 takedowns and that’s against the best of the best of the best guys in the United States in wrestling and Jay was never on that level”

– Dana White Talks UFC 137, Strikeforce, Viacom, Plus Other News & Notes (MMA Convert)

“Dana White announced at the beginning of the press conference that they have hired MMA Live anchor Jon Anik away from ESPN to commentate on the FX and TUF broadcasts. Anik will also have a role in other programming. MMA Weekly is reporting that Anik has signed a three-year deal with the UFC. Dana White said they’ll be working him so much, he’ll regret leaving ESPN.”

– Thailand Floods – A Setback for MMA? (MiddleEasy)

“Thailand has recently joined the mixed martial arts foray, really hitting the ground running in 2011.  The sport was slow to get going in Thailand where a majority of the combat sports fans are more apt to enjoy Thai boxing than mixed martial arts, regardless of the fact that it is part of the “mixed” in MMA.  As new players have arrived, the sport is beginning to catch on.  DareFC, the biggest player in Thailand has enjoyed the early successes of mixed martial arts, showcasing some of the regions talented strikers and grapplers.  Their business model is very unique, although one that works very well for the region.”

– Nelson Getting A Little Help From His Friends (NBC Sports MMA)

“Nelson told NBCSports.com that this isn’t the first time the casual friends have trained together — Nelson said he helped Mir prepare for a few fights “three-to-four years ago” — but this is the first time Nelson has called upon Mir for a training camp”

– Video Timeline: MMA’s Greatest Techniques of the Year, 1993-2011 (Cage Potato)

“Over the last two decades, MMA has evolved so consistently that fighters are still finding new and unexpected ways to destroy their opponents — while causing fans to spit their beers in shock. We decided to take a lil’ spin through MMA history and identify the single most awe-inspiring technique from each year since the sport’s modern inception.”

– UFC on FOX prelims to air online (Five Ounces of Pain)

“Everyone wanted to see the lightweight showdown between Ben Henderson and Clay Guida on November 12 and now they’ll be able to. No, the bout won’t air live on FOX prior to the heavyweight main event, but the entire UFC on FOX preliminary card will air online on Facebook.com and Fox.com.”

– Jake Shields Signs with Authentic Sports Management (5thRound)

“This was a big decision for me, I took my time looking for the right management and I found it in Glenn Robinson and Authentic Sports Management,” said Shields. “ASM feels like a family environment. It has good people who are working hard, and he seems to really care about the fighters.”

– Akira Corassani – Behind The Screen (Exclusive Interview) (LowKick)

“Few days before Nick Diaz and BJ Penn square off inside the Octagon, TUF 14 bad boy Hamid “Akira” Corassani stops by for an exclusive interview with LowKick.com. Corassani currently entertains the Mixed Martial Arts fans around in his SpikeTV-documented quest for contract with the Ultimate Fighting Championship, representing Team Bisping somewhere in Nevada’s deserts (I don’t really know where the TUF Gym is).”

– Jim Genia on NY Underground MMA scene (TheFightNerd)

“New York doesn’t allow MMA right now, so fighters have to go to New Jersey to fight where its sanctioned or they have to go underground in New York city… but the book isn’t just about the underground fight scene in New York, it’s also about the development of sanctioned MMA in the east coast… In New Jersey, tehre was a show called BAMA Fight Night run by Big Dan Miragliotta. His show was the only show for the longest time, there weren’t sanctioned events in the North East, so Big Dan would hold these shows and people like Matt Serra, Nick Serra, Phil Baroni, they had their first fights at these events.”

– Dana White: There Is a Chance That Strikeforce Lives (BleacherReport.com/MMA)

“I met with Showtime yesterday, and I had a great meeting with them,” White told Helwani. “I’m jumping in. The way that it works, and I’ve explained this before, is that Lorenzo and I divide and conquer. We’re both so busy. We’re working on so much stuff and I think sort of to get this deal moving, you needed the kinder, gentler side of the UFC in there. Now, I am going to go in there and close it.”

MMAterial Facts (10/21/11) : UFC and the Fox Era, Nick Diaz Phenomenon, & UFC in 3D

October 21, 2011

Welcome to this edition of MMAterial Facts, where we feature articles from around the MMA community.

***

This week’s MMAterial Facts:

– The Nick Diaz Phenomenon (MMA Fighting)

“In 15 minutes, Diaz did more to shift the narrative of UFC 137 storylines than Penn, Mitrione and Kongo did in the preceding 40. That’s just the way it is when he speaks.

And isn’t that the point of conference calls and press conferences? When it comes to those, Diaz says more with less than anyone in MMA. If he was as verbose and microphone friendly as say, Chael Sonnen, it wouldn’t quite be the same. Diaz shows up when he wants, wedges open a window into his mind, and lets you in look in just long enough to find yourself fascinated and wanting more.”

– Opinion: Dana White is not the right man to lead the UFC during their era on Fox (Fight Opinion)

“Dana White has been the catalyst for the UFC’s growth from 2005 to present day. He is the most influential man in the sport and transformed UFC into an MMA empire. He avoided the kinds of pitfalls that doomed promotions like the WFA, the IFL, Affliction, PRIDE, DREAM, and Strikeforce. Thanks to Zuffa’s connections with Ari Emanuel, the promotion was able to bank a seven year, $700 million USD contract with Fox Sports to air UFC content on various Fox-related platforms.”

– Interview with UFC 137’s Roy Nelson as he prepares for Mirko Filipovic (MMA Mania)

“I feel standing, like I think I’ve stood up with some of the best heavyweights in the world. I stood up with Junior [dos Santos] so like, I think I might regress for this fight and go back to my roots, go back to my first five or six wins were all submissions. Maybe I’ll regress in the chain of being an MMA fighter.”

– The Lost Victims of the Injury Bug (MMA Convert)

“Everyone groans and exclaims when the big names get injured – there’s still weeping to be heard over Georges St. Pierre’s forced exit from UFC 137, and sobs can be heard all around the world over the news that Shane Carwin and Rich Franklin are both on ice over back- and shoulder injuries.  But the Dreaded Injury Bug has bitten others, too.  And while they may be lesser-known victims, sidelined from their participation in organizations that receive only a modicum of exposure and don’t employ an Octagon as a field of battle, these injured fighters’ absences from promised competition are woes that do still reverberate, albeit on a much smaller scale.  So let us acknowledge them, here and now, and recognize that their loss to their respective organizations’ rosters does have an impact on us.  They are the lost victims of the injury bug.”

– Get the popcorn ready, UFC is coming to your nearest theater…in 3D (MiddleEasy)

“According to Variety Magazine, the UFC has signed a contract with Cinedigm to offer UFC events that will be shown in movie theaters in illustrious 3D. “

– More surgery for Shane Carwin (NBC Sports MMA)

“Former UFC No. 1 heavyweight contender Shane Carwin will be forced to undergo a second round of surgical procedures to address issues related to neck and back problems. Carwin had surgery last November, and returned to fight against Junior dos Santos before being sidelined by these more recent issues.”

– Chris Leben: The Career Retrospective Interview (Cage Potato)

“[On “sending Anderson Silva back to Japan”:] “Here’s the deal: When you sit down with the UFC and give them a pre-fight interview, what are you supposed to say? I’m not going to say they tell you what to say [during the interviews], but it’s certainly coached, and they want you to be a tough guy. So I couldn’t say, ‘Hey I didn’t want to take this fight, I didn’t think I was ready for it, but I’m taking it anyway because the UFC told me I had to.’ I asked not to take the fight. I thought it was a bad idea, plain and simple.”

– A Review of “Raw Combat: The Underground World of Mixed Martial Arts” (Five Ounces of Pain)

“The book explores the fight scene in New York, which, as most fans know, isn’t exactly legal in the Big Apple. Jim paints a pretty vivid picture of how fights and events go down in New York and things definitely have a Fight Club feel. I’m actually a little worried for Jim’s safety once this book comes out for talking about the subject and breaking the first rule.”

– M-1 Global: Fedor Emelianenko vs. Jeff Monson” Video Promo (5thRound)

“Up until the release of Friday’s video promo, it was unknown how M-1 Global was planning on making the show available for viewing. Many thought Showtime might host the shindig, but it seems the premium cable network will stand clear.”

– We have a pretty interesting interview with Alexander Shlemenko (LowKick)

“How important for you is the potential rematch with Hector Lombard? Do you consider it as your main priority?
Yes, definitely. I’m absolutely sure that when we meet again, the fight will play by a totally different scenario. I’m working very hard on my takedown defense and overall physical condition. Hector Lombard will not be able to take me down and play the clock on the ground. I could beat him up and then win via KO standing.”

– Interview with Dan “Punkass” Caldwell from the Tapout Crew at NYCC 2011 (TheFightNerd)

“I think Kenny [Florian] is a really exciting fighter in his past matches, he just needs to fight the right people… me personally, I think the 155 lb. division looks a little more inviting again. I think he should go back to 155 and try his hand there. Some of those guys would match up better with his style.”

– Matt Lindland Interview:  Chael Will Finish Silva Before the End of the Third Round (BleacherReport.com/MMA)

“I think the rematch would look just like the first one, except I’ve got a game plan for Chael to finish him before the end of the third round. So, yeah it’ll look similar to their first encounter, but with some additional techniques and strategy, it won’t make it to the championship rounds.”

Fox Fight Game at the UFC 100 Expo

July 11, 2009

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