UFC on Fox 28 draws 2,037,000 viewers; prelims draw 1,214,000 on Fox

February 28, 2018

The official live and same day ratings for UFC on Fox 28 revealed the show averaged 2,037,000 viewers on the network Saturday night.  The prelims which aired on Fox prior to the main card drew 1,214,000 viewers according to Nielsen Media Research.

The prelims started 30 minutes later than scheduled due to an overrun from a college basketball game.  It was the best prelims telecast on Fox since July 2016.  On Fox Sports Go and Fox Now the telecast had an average minute audience of 11,814.  The prelims featured Renan Barao and Brian Kelleher with the New York native earning the victory over the former champ.

UFC Fight Night on FOX averaged 2,037,000 viewers on Saturday according to Nielsen Media Research. The ratings include the overrun which saw Jeremy Stephens stop Josh Emmett.  Saturday night’s performance was 15% better than last month’s 1,771,000 viewers. On FSGO and FOX Now the telecast had an average minute audience of 11,067.  The show peaked with 2,731,000 viewers from 10-10:15pm ET.

The fast overnights had the main telecast with 1.82 million viewers.

The FS1 UFC Post-fight show drew 192,000 viewers.

Saturday night provided stiff competition on the networks as NBC’s coverage of the 2018 Winter Olympics drew 11,422 viewers.  The NBA on ABC Saturday featured Golden State and Oklahoma City with the Warriors blowing out OKC.  But, the game drew 4,051,000 viewers.

Payout Perspective:

The ratings did improve from last month which is a positive for this event.  It did have some stiff competition.  Surpassing 2 million viewers overall is an achievement for this card.

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