WrestleMania 31 brings $139M in economic impact to SC/SJ region

November 4, 2015

WWE announced that WrestleMania 31 generated $139 million in economic impact for the Santa Clara/San Jose region this past March according to a study commissioned by Enigma Research Corporation.  

The $139 million in economic impact is second to only WrestleMania XXX in New Orleans.  It’s the 4th straight year that the region hosting WM has cleared $100 million in economic impact for the region.

The event last March drew 76,976 fans at Levi Stadium in Santa Clara.  The release also brought up some other interesting notes:

-78% of the fans that attended WrestleMania were from outside the region and stayed an average of 3.3 nights.  Thus, a boon for local hotels, restaurants and other businesses.

-$22 million was spent on hotels and accommodations within the Santa Clara/San Jose region.

-$6.2 million was spent by visitors to the Santa Clara/San Jose region at area restaurants

Last 5 WrestleManias and their economic impact

Wrestlemania 27: Atlanta – $62 million

Wrestlemania 28: Miami – $102.7 million

Wrestlemania 29: NY/NJ – $101.2 million

Wrestlemania 30: New Orleans – $142 million

Wrestlemania 31: Santa Clara – $139 million

Payout Perspective:

WrestleMania is undoubtedly a destination event for many.  One need only look at the economic impact it has for the region especially the hospitality and restaurant industry.  The event can significantly impact local businesses and the WWE has created an event that it can leverage to its benefit in the future.  With certain parts of the country looking for an infusion of economic revenue, an event like WrestleMania could help.  

3 Responses to “WrestleMania 31 brings $139M in economic impact to SC/SJ region”

  1. Tops E on November 4th, 2015 3:44 PM
  2. mmaguru on November 5th, 2015 9:42 AM

    Will be interesting to get those types of number for UFC in Australia.

  3. Irony on November 5th, 2015 9:57 AM

    Even fake wrestling is more popular than mma (or should I say the ufc?)

    In fake wrestling we know who’s on steroids and who isn’t.

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