Bellator announced a partnership with Attack Poker, an online gaming company, which will commence with the start of its 10th season which will air on Spike TV on February 28th. Attack Poker will be the official online gaming partner of Bellator.
Via Bellator press release:
The alliance will make Attack Poker the official online gaming partner of Bellator, and will be featured throughout Bellator’s live event broadcast, as well as online and through digital campaigns.
Bellator will now feature “The Attack Of The Night” in every broadcast, which will highlight the most explosive and exciting finish or technique featured throughout the broadcast. Attack Poker will also be featured inside the Bellator cage, with logo placement on cross bar and bumper pads.
Attack Poker is a trademark of EMIL Interactive Games, LLC, a software development company that specializes in the design and marketing of casino games, online social games and mobile platforms in the United States and abroad. Attack Poker is the first innovative multiplayer online poker game utilizing the latest cost effective, cross-platform gaming technology capable of real-time 2-D and 3-D game play. Attack Poker brings online play to life through interaction and special events with “Team Attack Poker,” comprised of some of poker’s top players including Eli Elezra, Luke Schwartz and Billy Baxter.
Payout Perspective:
The partnership is similar to the UFC-Ultimate Gaming/UCasino.com partnership. Certainly, Bellator/Attack Poker are looking at the same demographics here and the sponsorship looks to capitalize on the young males Bellator programming attracts.
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