Showtime Weekend in Baja

June 21, 2012

Anthony “Showtime” Pettis spent a weekend working for his sponsor Toyo Tires and we get a video as a result.  It appears as though “work” was pretty fun.

Payout Perspective:

A nice video capturing Pettis as brand ambassador for Toyo Tires offroading with his sponsor’s tires.  Pettis is a fighter that could make the leap from fighter to mainstream spokesperson if his career continues to ascend.  His backstory has been featured on MTV and a lot of us remember the Showtime Kick which propelled him to ESPN highlights.  He’s been floating under the radar since coming over to the UFC but hopefully he will be making some noise later this year.  It seems like his sponsorship deal with Toyo Tires is the kind of deal every fighter would want.  It allows Pettis to work outside the Octagon with the sponsor, doing something he enjoys as well as promoting the brand.

One Response to “Showtime Weekend in Baja”

  1. BrainSmasher on June 21st, 2012 8:19 PM

    Now if he would just stop sticking his tongue out like a lizard. I will be able to watch him for more than 3 seconds without punching a hole in my monitor.

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