M-1 Global Challenge 27: 185,000 viewers

October 20, 2011

MMA Junkie reports that ratings for M-1 Global Challenge on Showtime Friday night scored an average of 185,000 viewers. The event drew a 0.6 household rating.

Via MMA Junkie:

The event was the third M-1 Challenge show to air on Showtime. M-1 Challenge 24 drew 189,000 viewers earlier this year, and M-1 Challenge 26 drew 161,000 viewers in July. The three shows now have averaged 178,000 viewers on the premium-cable channel.

By comparison, the Strikeforce Challengers series on Showtime has averaged 207,000 viewers per event in 2011.

Payout Perspective:

Good numbers for the promotion especially with its Friday night time slot. Still lower than Strikeforce Challengers  average numbers, but as pointed out by readers, the M-1 average matches Bellator 54. It will be interesting to see what Showtime will do with Ken Hershman leaving for HBO and Zuffa in talks with the network about its future on Showtime. M-1 could be an alternative for Showtime if Zuffa leaves and it decides to remain in the MMA business.

One Response to “M-1 Global Challenge 27: 185,000 viewers”

  1. Machiel Van on October 20th, 2011 12:40 PM

    After all the Fedor related negotiations, do you think Showtime will want to continue to do business with M-1 Global with all their “particulars”?

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