GSP-Affliction Ad in GQ Magazine

February 1, 2010

Here’s a look at the Affliction advertisement featuring Georges St-Pierre that appears on the back page of GQ’s February edition of the magazine.

GSP Affliction

Payout Perspective:

Brock Lesnar may be the biggest draw in the sport right now, but if St-Pierre continues to increase his profile with high-level sponsorships, magazine covers, and television appearances, it won’t be long before he becomes the biggest attraction MMA has to offer. He’s not a heavyweight, sure, but he’s one hell of a fighter and his appeal goes also transcends that mainstream divide – he has serious cross-over potential.

3 Responses to “GSP-Affliction Ad in GQ Magazine”

  1. mmaguru on February 1st, 2010 5:58 PM

    big time cross over appeal, in Canada he is one of the top sports athletes, named male athlete of the year on sportsnet (i think)

  2. Ian on February 1st, 2010 9:15 PM

    A nice clean ad. A very good strategy to make the focus GSP, and less on the actual affliction products he is wearing. Fits right in with the style of advertisement commonly found in GQ. Its just a matter of time before he is the face of mma.

  3. Affliction x Georges St-Pierre GQ Magazine Ad : FighterXFashion.com - MMA clothing and culture. Updated Daily. on February 2nd, 2010 8:10 AM

    […] MMAPayout.com MORE: Clothing | Affliction | Georges […]

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