According to Gareth Davies of the UK’s Telegraph, ESPN will be working with the UFC in the future to better promote UK fighters fighting on UFC events: Clearly, the plan ESPN and the UFC have come up with is designed to cater for UK fans of the sport, and developing British fighters within the UFC. It is also […]
TV
Countdown to UFC 102 Rating, Viewership Increasing
Last night’s Countdown to UFC 102 on Spike TV did 523,000 viewers. The UFC has averaged just over 732,000 viewers this year for it’s Countdown program on Spike, which represents a 19.53% increase over last year’s average of 613,000. This year’s average doesn’t include UFC 94’s Primetime show for St-Pierre vs. Penn II, which was basically like Countdown to […]
TV Sports Advertising Marketplace Slow in 2010
John Ourand and Tripp Mickle of Portfolio.com have written a telling piece on the state of the television sports advertising marketplace, indicating that sales are down and significant amounts of inventory remain for high-profile events such as the Olympics and Superbowl: Wall Street may be showing signs of life with an unsteady bull market, but such […]
DirecTV-Versus Impasse Possible
Luke Thomas over at Bloodyelbow.com covers an interesting situation brewing between satellite carrier DirecTV and the network channel home of the WEC, Versus. The two are currently involved in last minute negotiations to extend the distribution agreement, which expires August 31st. An impasse and prolonged battle are possible, something that could result in DirecTV possibly dropping […]
Liddell Prepares to Go “Dancing with the Stars”
Las Vegas, NV (USA) – It won’t be Tito Ortiz, Rashad Evans, Wanderlei Silva, or Randy Couture in front of him, but on Monday, September 21st, when UFC Hall of Famer Chuck Liddell makes his debut on ABC’s “Dancing With The Stars”, the stage may have changed, but the intent hasn’t. “I want to win,” […]