MMAPayout.com has confirmed that the UFC 104 Prelims on Spike TV drew a 1.1 household rating for an average audience of 1.4 million viewers. The show also generated a 1.3 rating in both the M18-34 and M18-49 demographics. The prelims ended up being the second ranked fight card in the M18-34 demo on Saturday night […]
TV
Thirty Second Ad Spot Prices Revealed, 2009-2010
Robert Seidman of TVbytheNumbers reports on the latest estimated costs of 30 second commercials for the 2009-2010 network television that were recently published by Ad Age: Now there are estimates on the rest, but be warned. It seems these estimates were largely gathered from the upfronts (and other sources) and they don’t appear to have been adjusted […]
Fight Camp 360 Confirmed, November 3rd Debut
Showtime has confirmed what was reported earlier this week: Fight Camp 360 featuring Fedor Emelianenko and Brett Rogers will air the week prior to the big fight, starting November 3rd: NEW YORK (Oct. 22, 2009)-In the wake of the critically acclaimed debut of FIGHT CAMP 360°: Inside The Super Six World Boxing Classic, SHOWTIME Sports® […]
Spike Announces November 7th Programming
SpikeTV has announced it will offer a special two-hour MMA fight presentation on the evening of Saturday, November 7th: Spike TV presents a special evening of recent UFC main event fights never-before-seen on cable (non-pay-per-view) on Saturday, November 7 (9:00 – 11:00pm ET/PT) showcasing the world’s best mixed martial arts fighters. The two-hour telecast, “UFC […]
Bellator TV Deal: Payout Perspective
The new Bellator TV deal exponentially increases the maximum exposure potential for Bellator: moving them from the 5 million viewership at ESPN Deportes to the combined 100 million range with Fox SN, NBC, and Telemundo. Bellator started out with the strategy of not only being the first tournament based organization, but also the first to specifically target the latin […]