Loretta Hunt of Sherdog.com is reporting that commercial ad slots have sold out for Fedor vs. Rogers on CBS: “I’d say this was probably a quicker sellout than the EliteXC shows,” said Kahl, who added that the addition of top-ranked heavyweight Fedor Emelianenko has piqued interest in “premium advertisers” from the auto, movies, and video […]
TV
CBS Leading Adversting Market
Ronald Grover of BusinessWeek.com reports that CBS will bring in more advertising dollars than any of the other big four networks in 2009: Everywhere you look these days, network TV executives seem to be shredding their playbooks and experimenting with their programming. The prevailing sentiment seems to be: We’ll do whatever it takes to cut costs and keep […]
Fedor Boosts CBS/Strikeforce Advertising
A convenient follow-up to Monday’s thirty second ad spot prices article, Loretta Hunt and Sherdog.com spoke with CBS in regards to the state of their advertising spots for the up-coming November 7th show featuring Fedor Emelianenko: Kelly Kahl, executive vice president for primetime programming, said the addition of Fedor Emelianenko has certainly sweetened the deal in advertiser […]
UFC 104 Prelims on Spike Draw 1.4 Million
MMAPayout.com has confirmed that the UFC 104 Prelims on Spike TV drew a 1.1 household rating for an average audience of 1.4 million viewers. The show also generated a 1.3 rating in both the M18-34 and M18-49 demographics. The prelims ended up being the second ranked fight card in the M18-34 demo on Saturday night […]
Thirty Second Ad Spot Prices Revealed, 2009-2010
Robert Seidman of TVbytheNumbers reports on the latest estimated costs of 30 second commercials for the 2009-2010 network television that were recently published by Ad Age: Now there are estimates on the rest, but be warned. It seems these estimates were largely gathered from the upfronts (and other sources) and they don’t appear to have been adjusted […]
