LOS ANGELES, October 5, 2009 – Shine International has signed a global distribution deal with STRIKEFORCE, one of the world’s leading mixed martial arts (MMA) promotions, to sell its entire library of television programming, including more than 70 hours of content, to international markets. “Mixed martial arts is quickly becoming one of the most dynamic […]
press release
Zuffa Announces New $100M Term Loan
Las Vegas-based mixed martial arts sporting event promoter and producer Zuffa LLC announced a proposed $100 million incremental term loan due 2015. We are assigning our ‘BB-‘ issue rating and ‘4’ recovery rating to this loan, and revising our recovery rating on Zuffa’s existing credit facilities to ‘4’ from ‘3’. We are affirming the ‘BB-‘ […]
XYIENCE Taps into Major East Coast Metro Areas with Multiple Distribution Deals
LAS VEGAS (September 21, 2009)– XYIENCE, the official energy drink of the Ultimate Fighting Championship (UFC), has knocked out another big win on the East Coast, giving Xenergy Xtreme’s four flavors—Cherry Rush, Lemon Blast, Citrus Slam and Apple Jak’d—major exposure through roughly 7,000 independent retailers in key metropolitan areas, including New York City and Philadelphia. […]
Strikeforce on CBS Primetime: Fedor vs. Rogers
Today Strikeforce announced that MMA is returning to primetime television on CBS with Fedor vs. Rogers: The CBS Television Network will return to the mixed martial arts (MMA) cage with STRIKEFORCE: FEDOR VS. ROGERS, to be broadcast Saturday, Nov. 7 (9:00 PM, live ET/delayed PT). SHOWTIME Sports® will produce the four-fight event with host Gus […]
UFC and Joe Hand Promotions Extend Agreement
UFC® Maintains Joe Hand Promotions as Exclusive Distributor of UFC Events on Closed Circuit TV/Pay-Per-View for Commercial Establishments in the United States PHILADELPHIA, PA – Ultimate Fighting Championship® organization and Joe Hand Promotions, Inc. today announced an extension of their closed circuit television/Pay-Per-View agreement. In a multi-year deal, UFC® will maintain Joe Hand Promotions as […]