Jon Show of the Sports Business Journal reports that Leverage Agency and Top Rank plan to partner in what they are calling the first advertising and sponsorship upfront in the history of boxing. “Before this, boxing was a lot of one-off opportunities,” said Ben Sturner, CEO of the Leverage Agency. “We’re coming with more robust […]
boxing
Bellator CEO Rebney Talks MMA vs. Boxing
Jonathon Snowden of Heavy.com has done a piece with Bjorn Rebney that looks at some of the differences between MMA and boxing in terms of business, demographic, and the overall nature of both sports: Like Gary Shaw and others around the country, Rebney is a boxing guy newly converted to MMA. There is an important […]
Pacquiao-Clottey Signed for Cowboys Stadium
Dan Rafael of ESPN reports that Manny Pacquiao has signed to face Joshua Clottey in the place of Floyd Mayweather Jr. in a bout that will now take place at Jerry Jones’ Cowboys Stadium. Jones and Top Rank’s Bob Arum and Todd duBoef, who toured the facility and were Jones’ guests at Saturday night’s Cowboys […]
Pacquiao-Mayweather Nixed According to Arum
Dan Rafael of ESPN.com is reporting that the proposed boxing super fight between Manny Pacquiao and Floyd Mayweather is now off due to disagreements over drug testing. The much-anticipated showdown between Manny Pacquiao and Floyd Mayweather, tentatively scheduled for March 13 at the MGM Grand in Las Vegas, has collapsed, Top Rank promoter Bob Arum […]
Boxers Coming Into MMA
John Morgan of MMAJunkie has the latest regarding Dana White acknowledging that boxing great James Toney is interested in fighting in the UFC: Following December’s UFC 107 event in Memphis, Tenn., in which Toney tracked down White to discuss a potential fight in the UFC, the pro boxer showed up again at Saturday night’s UFC […]