UFC on ESPN 43 took place this past Saturday in San Antonio, Texas. The telecast on ESPN drew 976,000 viewers per Nielsen why the prelims drew 640,000.
The main card which featured Marlon Vera taking on Cory Sandhagen. The telecast drew 439,000 viewers in the 18-49 demo while the prelims scored 279,000 viewers in the 18-49 demo.
The main card telecast finished 6th overall in the cable ratings Saturday night while the prelims finished 11th overall. Notably, the NCAA men’s tournament had the top 4 sports in cable Saturday while the women’s game on ESPN prior to the UFC drew the 5th spot with 1,753M viewers.
The main card drew 0.34 18-49, 0.21 F18-49, 0.47 M18-49, 0.29 18-34, 0.16 F12-34, 0.32 M12-34, 0.37 A25-54, 0.41 over 50.
The prelims drew 0.21 18-49, 0.11 F18-49, 0.32 M18-49, 0.19 18-49, 0.09 F12-34, 0.21 M12-34, 0.24 A25-54, 0.29 over 50.
Payout Perspective:
On a night with a lot going on in the world of sports, the UFC held their own with a card that did not feature a lot of top tier talent. Vera-Sandhagen was a very good fight but one really for the hardcore UFC fans. With Showtime holding a big PPV boxing event and the NCAA tournament, the ability to still pull near 1M viewers is solid for the company.
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