Dana White will be appearing on Twitch with Daniel Cormier, Matt Serra, Michael Bisping and Chris Weidman on Tuesday night at 6:30pm PT. White will host an EA Sports UFC session with YouTube Influencer KSI.
They will be playing EA Sports UFC 3 on Twitch live stream. Select fans will be able to join the live stream via their Playstation 4 during the event.
Payout Perspective:
The event will be an interactive event on Twitch. It’s a foray into the world of esports and it will be interesting to see how many people will tune in. The event is promoting the video game which has not seen robust sales yet in a time where everyone is turning to esports/video games as a source of promoting the league brand and revenue, the UFC’s move was anticipated.
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