Mikey Garcia’s return to the ring on Showtime Saturday night drew 618,000 viewers on the premium cable network. The fight against Sergey Lipinets peaked at 689,000 viewers.
Garcia defeated Lipinets via unanimous decision. The 52-minute fight drew 0.22 viewers in the A18-49 demo. In comparison, ESPN’s Top Rank Boxing drew a 0.37 audience in the A18-49 demo.
The co-main event featuring super lightweight Kyril Relikh and Rances Barthelemy drew 489,000 viewers peaking at 544,000. The 52-minute fight drew 0.15 in the A18-49 demo.
Payout Perspective:
Good ratings for the Garcia fight considering it went head-to-head with ESPN’s main event. Garcia is more of a name but ESPN has more of a viewing audience the premium cable. Still, Showtime’s ratings reflect an increase in its viewership. Last week, Deontay Wilder’s fight against Luis Ortiz drew over 1 million viewers.
Leave a Reply