MMA Fighting reports that Titan FC has entered into a broadcasting deal with UFC Fight Pass. The organization will air its fight on the online platform. The first Titan FC event will air on UFC Fight Pass on July 18th.
The deal was officially announced by Jeff Aronson and Lex McMahon in an interview with Ariel Helwani on The MMA Hour. Aronson indicated that it was a long-term deal with 8-10 shows per year. Aronson indicated that it would just be a distribution deal and not an acquisition of the company.
Prior to the deal with UFC Fight Pass, Titan FC aired on CBS Sports Network.
In addition to the new partnership with the UFC, Titan FC fighters will allow its fighters to move up to the UFC. Also, UFC fighters may move to fight for Titan FC.
No financial terms were revealed.
Payout Perspective:
This will be a unique partnership as it will give Titan FC exposure as a company on Fight Pass although it loses its cable exposure on CBS Sports. For the UFC, its more content for Fight Pass and it gives it a “feeder” system for up and coming fighters. Conversely, it gives ex-UFC fighters a place to fight with hopes of returning to the UFC. We have seen a similar situation occur with Invicta FC where it airs on Fight Pass and its fighters have the opportunity of appearing in the UFC. We shall see if there is more to the Titan FC deal and/or if the UFC will look to more partnerships with organizations in the weeks to come.
Every sports league needs a minor leagues feeder system. This is a good move.
Still need that union like other sports leagues, though
Exactly my thoughts, WSOF should do the same, it’s also a great second life for fighters that are still very good but that can’t cut it with the top tier fighters of the UFC.