The second event for Premier Boxing Champions on NBC network television drew 2.62 million viewers in Live + Same Day ratings according to Television By Numbers. It also drew a 0.7 rating in the 18-49 demo and 3 share for its 8:30pm-11:00pm airing.
The ratings are down from its debut in March of 3.13 million viewers in fast overnights and the adjusted viewership of 3.4 million. We might expect an adjustment of the 2.62 million but it likely won’t exceed the PBC debut on NBC.
PBC featured Danny Garcia defeating Lamont Peterson and an entertaining opener on the show with Andy Lee and Peter Quillin fighting to a draw. The Lee-Quillin fight was the more exciting of the two as Lee fought back from two knockdowns to score one of his own and getting a draw.
NASCAR Sprint Cup on Fox outdrew PBC Boxing with its 2 hour showing on the network from 8-10pm. It drew 4.65 million viewers with a 0.9 rating and 4 share.
In the quarter hours TV By Numbers breaks down PBC’s ratings:
8:30-9:00 – 0.7 rating, 3 share, 2.62 million
9:00-9:30 – 0.7 rating, 3 share, 2.62 million
9:30-10:00 –0.7 rating, 3 share, 2.80 million
10:00-10:30 – 0.9 rating, 3 share, 2.97 million
10:30-11:00 – 0.9 rating, 3 share, 3.07 million
Payout Perspective:
PBC went up against the NCAA College Hockey Championship Game on ESPN and NASCAR on Fox. Also of note, in the 10:00-11:00 hour, 48 Hours on CBS outdrew PBC in total viewers 5.07M to 3.07M. Despite not doing as well as its debut, the production of the show was well done. It’s clear it’s a big investment when Bob Costas is on the show. We will see if viewership picks up over time. Certainly, Haymon, et al are prepared to stick it out with its investment.
FightBusiness says
its a definate drop which is disapointing but please remember these numbers will increase 500k mid week. so we are looking at a 3.1 million average and a 3.5 peak. which is absolutely comparable with anything the UFC puts out. also when i saw this card one month ago i wasnt excited. There is only one star on the bill Danny Garcia. The first card had 3 stars. Broner, Thurman & gurrero. They need to have at least two stars very bill. quillion & peterson are good fighters but they are not PR stars.
If this cards have two stars on the bill it will average at least 3.5 million views. if they only have one. 3.0 million.
FightBusiness says
I think they are talking about putting amir on the next bill which will be good. They are also spreading themselves thin by having so many channel partnerships. thats why HBO does well. all fighters under one roof
FightBusiness says
For those that will talk about the decrease. here is the ufc numbers on fox which is promoted by the nfl. these boxing numbers are comparable.
http://mmapayout.com/index.php?s=ufc+on+fox
Chris says
FB so quick to spin this and bring up UFC, if D did that you’d be shitting on him and you know it.
Numbers are down, they will go back up, then down just like UFC. More promotion, the bigger names, the better the card the better they will do.
UFC learned this, they have 15 shows to see a pattern, PBC has 2. If they dont put Khan on the next show they could do even less and keep dropping till they hit their bottom.
UFC’s bottom is about 2.5 mill total viewers after all numbers are in.
Think PBC will probably be in the same range, in that 2.5 to 4 mill viewers average.
noticed PBC didnt go over 11pm slot which isnt good, UFC likes to go over 10pm slot cause you get that boost in the ratings, its why UFC drags their cards out slower so the main event if it goes past a round or two will go over 10 slot. It gives them a nice bump in the final ratings.
This is a work in progress, they are still finding out what works and what doesnt.
Will say HBO still has best production. Its so much better than PBC shows on NBC, NBC SPorts, CBS< SPike and even SHowtime. HBO shows are the best in boxing when it comes to production.
saldathief says
Nice numbers, and a packed house in NYC for fighters that have absolutely no mainstream recognition.
FightBusiness says
chris- i was just beating D too it because he is a hater and was going to mention it. stop playing dumb and acting like he wasnt . there is no spin. did you not see me say the drop is disapointing dummy. whose spinning? the UFC’s peak is not 4 million nice try. its 3.5 and they rarely hit that. Boxing is also doing this right out of the gate. the average guy doesnt even know this sport is around because it hasnt been on free tv in like 20 years.
if it clears a 3 million average on 2 straight occassions which i expect it will when the numbers come in. thats still good. i do agree we need about 10 events before we can see where this is headed
d says
HAHAHAHAHAHAHAHAHAHA!!!!!!!
This shit is a disaster! Haymon better pray for a miracle.
Watch the boxing trolls come and try to spin this turd floater!!!
They can’t claim this wasn’t a good matchup or a low profile fight.
Garcia is supposed to be a big star!
HAHAHAHAHA!!!
Chris says
Did you just say UFC never did 4 mill? I said 2.5 to 4 mill is around the average UFC does depending on the show, they bottom around 2.5 for the low end shows and can hit in that 4 mill range for bigger ones. WHich is what I said PBC will likely do depending on who they put on the cards.
UFC on Fox 1 did 5.7 mill average, 8.8 mill peak
UFC on Fox 2 did 4.7 mill average, 6.2 mill peak
UFC on Fox 5 did 4.4 mill average, 5.7 mill peak
UFC on Fox 6 did 4.3 mill average, 5.2 mill peak
UFC on Fox 7 did 3.7 mill average, 4.7 mill peak
d says
” there is no spin”
Followed by attempting to spin the numbers. HAHAHA!
“the UFC’s peak is not 4 million nice try. its 3.5 ”
HAHAHA!!! The UFC’s peak is WAY over 5m you idiot. Also, these PBC cards have 2-3 fights. The UFC on FOX cards have 4-5 fights, so the peak is more important on the FOX shows because many of the opening fights for the UFC shows have low level, irrelevant fighters that bring the ratings down.
“Boxing is also doing this right out of the gate. the average guy doesnt even know this sport is around because it hasnt been on free tv in like 20 years.”
Right, because this isn’t being promoted to death on NBC or on Yahoo or anything, right? Hahaha.
“if it clears a 3 million average on 2 straight occassions which i expect it will when the numbers come in. thats still good. i do agree we need about 10 events before we can see where this is headed”
Maybe if you are talking about the two NBC shows, and that still is an if. Not to mention of course, that is not good, considering the money they are burning through. Again, comparing these ratings to the UFC’s ratings are silly because the UFC is getting more out of the 18-49 demo, plus their overhead is a fraction of what these PBC shows are. When your purses for tv cards are in the multiple millions like this and the other’s were, and you are buying time on time of that, you lose millions.
This is a long term play for PBC, but if the ratings don’t drastically change, the business model is doomed, and that isn’t me exaggerating anything, that is looking at the evidence and just coming up with a clear conclusion. The money isn’t there. They are banking on doing a deal with the networks after a year or two fo this, which is an investment, where he will burn through over 100m in a year without question considering the amount of shows and the purses/time buy, etc. So if he can’t generate viewership on a consistent basis of probably around 5m viewers, I don’t see how he gets a legit deal. The money just isn’t there to sustain this.
d says
HAHAHAHA!!! Look at Sal trying to spin that shit. Packed house? What was the paid attendance for these shit tv ratings fag boy? The boxing paid troll will never admit anything. Fucking homo!
d says
Chris- one more thing also, those ratings for the UFC are even better than those actual numbers because the boxing ratings do not possess the 18-49 numbers that the UFC does. Plus the boxing shows only have 2-3 fights as I pointed out above and the peak for the UFC shows are more crucial because if they only had 2 or 3 fights the average would have been up considerably.
FightBusiness says
chris- i literally did my average from ufc 8 onward because what happened two years ago is so far back it almost doesnt count. from ufc 8 onward they havent peaked over 4 million.
FightBusiness says
d- the ufc’s cost are a fraction because they dont pay there fighters shit. its actually embarrassing. you see when you pay your fighters 50k a fight your right you wont have high expenses. i actually saw mcdonalds advertising yesterday so they are already getting sponsors. haymon has investors coming out of his ass. why would a sport that has fighters making 40 million a year even listen to the financial advice of a sport that doesnt have one figter making over 7 million a year?
d says
“chris- i literally did my average from ufc 8 onward because what happened two years ago is so far back it almost doesnt count. from ufc 8 onward they havent peaked over 4 million.”
HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!!!!
It almost doesn’t count? HAHAHAHAHAHA!!!!
More like because it destroys your bullshit angle. HAHAHA!!
The spin doctors in full effect!
FightBusiness says
chris- by the way chris i actually see your ufc stats (1-7) and it looks like a dyin mans hearbeat. its dropping by 800k an event. holy shit.
d says
“d- the ufc’s cost are a fraction because they dont pay there fighters shit. its actually embarrassing. you see when you pay your fighters 50k a fight your right you wont have high expenses. i actually saw mcdonalds advertising yesterday so they are already getting sponsors. haymon has investors coming out of his ass. why would a sport that has fighters making 40 million a year even listen to the financial advice of a sport that doesnt have one figter making over 7 million a year?”
HAHAHA!! Fightbusiness’ gettin’ angry. HAHAHA!!
More like, it is fiscally responsible. Just because Haymon is overpaying his fighters by 600-700% doesn’t mean that is their market value. The UFC pays the headliners somewhat below what they deserve, but for a free tv show, no one should be making more than a million or two at most. The PBC cards are ranging payouts in the 6m range for only 4 fighters. That is an unsustainable payout. The UFC paid their headliners several hundred k, which was as I pointed out below market value, but definitely sustainable, and they have an actual deal in place, unlike PBC which is relying on investor’s (plus Mayweather’s) money.
Something you refuse to comprehend is investors will not continue to dump a hundred plus million for shows that are getting below average ratings. They need to knock out the ratings. If you are paying out these types of purses, you have to be killing the ratings. They are losing millions of their investor’s money, which you refuse to acknowledge.
Also, why would they listen to the UFC? Uh, probably because the UFC has been destroying these boxing promotions and the boxing promoters know it:
http://www.mmafighting.com/2011/01/26/don-king-boxing-could-learn-a-lot-from-the-ufc
That’s just one of many boxing promoter’s comments about what they can and did learn from the ufc.
But we are side tracking again. The point remains, which no reasonable person would deny, they can’t continue to lose this type of money and expect to continue with this business model. The money just is not there. Those investors need to see a return on their money eventually. When there is no money coming in to cover the investors, what is Haymon going to do? Continue to borrow money from Mayweather?
Listen to Kathy Duva’s assessment:
http://bloguin.com/queensberryrules/2015-articles/kathy-duva-premier-boxing-champions-is-doomed-from-the-start.html
d says
“chris- by the way chris i actually see your ufc stats (1-7) and it looks like a dyin mans hearbeat. its dropping by 800k an event. holy shit.”
These PBC ratings are really killing you. Hahaha. Those dying man’s heartbeats have more life than the PBC numbers. HAHAHA!
Yeah, the ratings do gradually go down, so just wait until it happens in a year if PBC still exists by then. They’ll be doing a mean of under 2m avg viewers. HAHAHAHA!!
d says
“d- the ufc’s cost are a fraction because they dont pay there fighters shit. its actually embarrassing. you see when you pay your fighters 50k a fight your right you wont have high expenses. i actually saw mcdonalds advertising yesterday so they are already getting sponsors. haymon has investors coming out of his ass. why would a sport that has fighters making 40 million a year even listen to the financial advice of a sport that doesnt have one figter making over 7 million a year?”
HAHAHA!! Fightbusiness’ gettin’ angry. HAHAHA!!
More like, it is fiscally responsible. Just because Haymon is overpaying his fighters by 600-700% doesn’t mean that is their market value. The UFC pays the headliners somewhat below what they deserve, but for a free tv show, no one should be making more than a million or two at most. The PBC cards are ranging payouts in the 6m range for only 4 fighters. That is an unsustainable payout. The UFC paid their headliners several hundred k, which was as I pointed out below market value, but definitely sustainable, and they have an actual deal in place, unlike PBC which is relying on investor’s (plus Mayweather’s) money.
Something you refuse to comprehend is investors will not continue to dump a hundred plus million for shows that are getting below average ratings. They need to knock out the ratings. If you are paying out these types of purses, you have to be killing the ratings. They are losing millions of their investor’s money, which you refuse to acknowledge.
Also, why would they listen to the UFC? Uh, probably because the UFC has been destroying these boxing promotions and the boxing promoters know it:
http://www.mmafighting.com/2011/01/26/don-king-boxing-could-learn-a-lot-from-the-ufc
That’s just one of many boxing promoter’s comments about what they can and did learn from the ufc.
But we are side tracking again. The point remains, which no reasonable person would deny, they can’t continue to lose this type of money and expect to continue with this business model. The money just is not there. Those investors need to see a return on their money eventually. When there is no money coming in to cover the investors, what is Haymon going to do? Continue to borrow money from Mayweather?
Kathy Duva’s take:
The purses for the NBC card were somewhere between $5-6 million, by her reckoning, a lofty sum. Duva said she sees an economic bubble developing.
“That main event, it was a perfectly good fight, I’m not going to hate on it at all. But there are more competitive opponents out there for Keith Thurman,” she said. “What’s it going to cost them to get him to fight one of them?
“I did a show on NBC two, three years ago. I had a $150,000 rights fee. I had to live in that,” she said. “At the peak of my show, I had 3.2 (million watching), they had 4.2. He went out and spent $8 million on marketing, production, the time buy and only got a million more people to watch than I did. My marketing budget on that show was $5,000.”
Haymon is officially an “adviser” or “manager,” although some in the industry have labeled him a promoter despite not being licensed as one.
“When you have a body of experience and you have that to draw on you just know can’t work. How many boxing matches has he promoted?” Duva asked. “Because the answer is, ‘one.’ He’s going to do 50 this year, I’m told,” she said, then laughed ever so slightly like Nelson from The Simpsons.
And Duva can’t figure out a way Haymon gets his money back. Even if he got good ad rates for his first show, he only had one national advertiser, and that was a beer company sponsor, Corona. Those rates aren’t going to get any better, she predicted. The debut UFC show on Fox did much better ratings years ago than PBC did in its debut, but with purses in the hundreds of thousands of dollars rather than the millions — and the ratings since then have consistently dropped.
The UFC is comfortable breaking even with its free-to-air products because it makes more money off pay-per-view, she said. Could a bigger PPV audience as a result of boxing’s broader exposure get Haymon a return on his investment? Duva said she doesn’t see how. Floyd Mayweather and Manny Pacquiao make about 80 percent of the revenue off their PPV shows, and the fighters on other boxing shows typically still soak up around 50 to 60 percent of those revenues, she said. Meanwhile, Ronda Rousey made just $1 million of an estimated $15 million from her last UFC PPV, Duva said.
FightBusiness says
d- “we are side tracking”. “we” are not doing anything. you are the one talking. i love how you take out some article from 4 years ago that involves a criminal. yes boxing had hard times because of boxing and it enjoyed a monopoly. duva is just bitter that they kicked her ass off of tv and she has no stable of fighters.
you talk with such certitude about the haymon deal and his investors. you are not privy to such information so what are you talking about. do you know fox news only gets 1.8 million people on average to watch and they make over 2 billion annually. the ufc gets average ratings and is supposedly worth 1 billion. so how on gods green earth is boxing matching there numbers and yet at deaths door? it makes no sense. by the way standard and poors disagrees with your UFC is doing great assesment. they have DOWNGRADED them. so they are not doing good. they owe over 525 million dollars. but i guess that doesnt count.
http://www.mmamania.com/2014/11/20/7254113/zuffa-roasted-standard-ufc-profits-drop-40-percent-2014-mma
d says
Hahaha. You were the one who brought up the topic that I referred to as side tracking, dummy. Do you even follow your own bullshit angles? And yes, he is a criminal, just like the rest of the promoters in boxing. Haha. That article is a reflection of what every boxing promoter acknowledged, the UFC was doing things that boxing wasn’t and needed to improve on.
Duva may be bitter, but she is spot on and you can’t deny what she is claiming, your only angle is to criticize her standing in the business.
I talk with certitude because I am privy to the purses which are being disclosed publicly and I have read enough about his investments and time buy deals to draw a reasonable conclusion. Your analogy about FOX News is absurd. First off, FOX News costs a fraction of the cost that these PBC shows are. FOX News doesn’t pay their anchors millions per show. FOX News is on morning, noon and night, PBC is on once a week at most for a few hours.
The UFC gets ratings BETTER than PBC and demolishes PBC in the coveted 18-49 demo, plus of course which you continue to contradict yourself on, costs no where near what the UFC shows do- who actually have a real deal in place. You even admitted that the UFC headliners are underpaid. You can’t have it both ways idiot. The UFC is paying out for an average FOX show under 2m in purses. The boxing purses are more than double that and they aren’t drawing in the same ratings, plus they are vying for a deal, while the UFC has a deal.
Talk about antiquated articles, you are going by 2014 numbers, which are already completely reversed, where the UFC had its biggest quarter…EVER in Q1 2015. S & P will reverse their downgrade when their next assessment comes up. Also, don’t act like you know anything about debt, because you don’t.
The math for your argument doesn’t add up. You are just in denial and spin everything. If I’m so wrong, explain to me this- if the UFC is barely making money off of their tv, while paying fighters purses under 2m per FOX show, let alone the under 1m for some of the FS1 shows, then how is it that PBC is going to make any money while paying out purses in the 6m range and generating lower numbers than the big UFC on FOX shows? The money simply isn’t there, you can’t spin this. This is like denying 2 + 2 equals 4.
FightBusiness says
dude my article is from november of 2014 (facepalm). your is from 2011. talk about spin. if yiu look at the last 7 ufc on fox events they averaged 2.8 million average viewers.
d says
HAHAHAHA!!! Yeah, and your comment is ignoring the fact that those numbers having reversed to literally the best numbers they’ve ever put out!!! KNOCKOUT!!! HAHAHA!!
My article was addressing again, your general statement, it wasn’t time related, unlike your idiotic angle.
This is great though:
“if yiu look at the last 7 ufc on fox events they averaged 2.8 million average viewers.”
Yeah, and if you look at how PBC has done so far on network tv, they’ve averaged 2.24m viewers, this is of course considering the opening numbers. So if you want to cherry pick numbers, the UFC did an average of 4.2m avg. viewers. Any way you try to spin this, the UFC numbers are still better, plus cost a fraction of the money. So again, please answer how this business model is sustainable considering the cost and the viewers? You argument can only be the ratings will at least double in the future, and anyone that has a clue, knows that will not happen. I’ll wait for you to dodge this question again.
d says
*4.2m avg viewers after their first 3 shows on FOX.
FightBusiness says
what are you talking about dude. i mean seriously. pbc on nbc averaged 3.4 million the first time and preliminary numbers say 2.6 the second time which will be bumped up by 300k minimum this week. thats not a 2.2 millon average. i’m talking network tv dummy.
FightBusiness says
there firs three shows have huge numbers because of the first show which featured the heavyweight champ. can yo imagine if kitscho fought on nbc. that first event was huge like the xfl so it bumped up their averages by a lot. come down to earth there last 7 events averaged 2.8 million. i have to admit they have a no name fighting on the next nbc show so it will even be less for boxing. but when boxing puts on at least 2 stars it will do over 3.4 million average. you better pray madiana vs garcia isnt aired on nbc. that will pull in over 4 millin average
d says
Hahaha. You can’t count. PBC did 3 shows on network tv idiot.
3.4m
1.1m
2.62m
Those were their numbers on network tv retard. You can keep attempting to spin these numbers, but they are far below expectation. Plus of course, the majority are p55+ viewers, unlike the UFC.
“there firs three shows have huge numbers because of the first show which featured the heavyweight champ.”
HAHAHA!! It’s getting to the point where you don’t even realize what you are typing. Explain to me how the huge numbers for the second show had anything to do with the heavyweight champ? Haha. Unreal. This is very funny watching you come up with these absurd straw grasps. The evidence that proves your angle wrong again, is the third show did not do big numbers, so obviously that hw fight didn’t do so great. Also, if Klitschko fought on NBC, the numbers wouldn’t be any better than their peak probably. No one gives a shit about him in the US. His ratings are not great on Showtime. His opponents always are a joke. That’s the nature of the hw division in boxing.
I am aware the averages have come down, because whenever you debut something like this, the peak numbers will always be at the beginning which is why PBC is doomed. The only hope is that the Mayweather-Pac will give them a surge in ratings, but that of course will not last long either and the ratings will go back down shortly after similar to the way the FOX shows did.
Once again, your argument is illogical, it has no direction, you are just arguing on points I’m making by cherry picking stats to defend your nonsense. You keep avoiding the massive elephant in the room I keep asking you about, which is how can they sustain this business model of paying out purses in the 6m range for a show that can only draw 3.5m avg viewers at most? You will once again dodge this comment because if you even have an idea about the reality of this situation, you know that is not sustainable.
I don’t have to pray for anything, even if this was that serious of a situation and not a trivial argument which is what it is. The fact remains, that you are praying that they can average 4m viewers with a great matchup, all the while these are considerably lower numbers than the UFC peaks while costing them a fraction of the price. You keep bragging about the payouts for these headlining boxers, despite ignoring how these fight cards are losing millions. Where is the money going to come from to continue this? Haymon was expecting huge numbers, not average numbers. He is going to have to alter his plan, because this can’t work financially.
FightBusiness says
haymon was expecting huge numbers- dude how the fuck do you know what haymon was expecting???? has he given one interview on tv??? the media only has one picture of the guy and he’s never showed up to a press conference. NO ONE knows what haymon is up to. what the fuck are you talking about.
You talk about this deak with such certitude “his investors are scared” bitch please. how do you know who is investors are?? do you know saudi princes shit money as do oil tycoons. 6 million aint shit to some people. i dont know who the fuck his ivestors are and neither do you. how do you know he didnt promise one mayweather fight to them. you dont know shit.
all i know is i already started seeing advertisments the other night from walmart, mcdonalds etc. and if you can fill up the ad slots thats 50% of your revenue. they also were number 1 again in the 18-49 demo. thats big in and of itself. again fox news makes 2 billion annually and has a dismal 18-49 demo. these bitches could be talking to warren fuckin buffet for all you know. we are talking boxing not ufc. there’s real money in this sport. BAHAHAHA. D knows everything about hernmit Haymon. sit down bitch.i also forgot about that 1pm on a saturday event. it did 1.4 miliion views with a no name contender fighting. i dont even consider that shit because its not on prime time. i’m focusing on apples to apples. primetime network broadcast
d says
Again, you are incapable of grasping basic logic and are completely retarded. If they are investing millions of dollars into a show, do you think they are going to be expecting to do average numbers like they’ve put up? You act as if Haymon has a way to generate money that has never been done before, while losing money in these shows. Maybe he will pull the money out of his ass, which is the same location you generate your reasoning from.
Hahaha. This has nothing to do with Saudi oil money, although Abu Dhabi oil money IS invested in the UFC. “6 million ain’t shit to some people”. You lack basic understanding of how businesses operate. Yes, 6 million is nothing to some people, but to investors who expect to make money on their investment, and are only pulling in ratings that can generate a fraction of that revenue and probably won’t even get a long term real deal at this point, it is very important.
HAHAHAHA!!! “how do you know he didnt promise one mayweather fight to them. you dont know shit.”
More delusions. I do know that Mayweather is still under contract with Showtime for 2 more fights and CAN’T fight on PBC until next year, where he will most certainly retire and even if he didn’t retire, what in god’s green earth gives you the idea they could afford to pay Mayweather’s insane costs? Mayweather will never fight on PBC.
“all i know is i already started seeing advertisments the other night from walmart, mcdonalds etc. and if you can fill up the ad slots thats 50% of your revenue.”
You make statements like this after claiming I don’t know anything about Haymon’s financing. You again, just pulled a number straight out of your ass. The ad money is the revenue, you idiot. What other revenue streams do they have for this? Keep in mind the promoter(yes, technically Haymon is not the promoter for the event-Goosen’s promoted the first event) is probably taking in whatever the gate did which was shit anyway.
Their 18-49 numbers are horrible which was a major part of Haymon’s goal according to insiders. These numbers don’t compete with the UFC’s and the UFC has an actual deal in place, not a time buy deal.
Again, you are retarded and can’t grasp the concept that FOX News is on 24-7, 365 days a year, while PBC will be on for about 150hrs out of the year at most. Just the fact that you are repeating this shows how much of an idiot you are. And yes, they could be talking to Warren Buffet, but again, you are too stupid to realize how a business works. Who the fuck cares who the investor is? If you can’t make money, then you are doomed to fail. What part of this can’t you understand? They are losing money regardless of who the investors are. Do you honestly think PBC shows are going to be charity cards? Do you comprehend how a profit works? HAHAHA! Fucking moron!
Apples to apples is analogy that you are on a different dimension from. You just tried to compare a cable news channel’s revenue to a failing boxing production’s few shows.
Keep it up. This is amusing.
d says
By the way, PBC only had 1 national advertiser for their first show which was Corona.
FightBusiness says
getting business advice like you is like learning about conflict resolution from Mike Tyson. investers dont expect a return on investment inside of 3 months you fuckin moron. they sometimes give you up to five years to play with their money. also how do you know a huge loan wasnt given from a bank? again you now nothing about the details of this tv deal so stop acting like you do. haymon is a hermit.
By the way i did a tally of some of the advertisers on pbc. they ad space is almost already filled up. they have six car companies featured (jeep, nissan, dodge, hyundai, etc) mcdonalds, dunkin donuts, chase bank. and even more so what are you talking about how are they going to pay. tv advertising pays for at least half of their bills. they also WON the 18-49 demo for the second straight time you fuckin dummy.
http://www.badlefthook.com/2015/4/13/8399191/pbc-captures-key-demographic
http://www.sportsmediawatch.com/2015/04/premier-boxing-champions-ratings-nbc-second-telecast-lower-on-par-with-recent-ufc-fox/ (lol, love this article and the full numbers arent even in yet)
d says
“getting business advice like you is like learning about conflict resolution from Mike Tyson. ”
This is coming from a person with the thought and logic of an autistic boy.
Of course they don’t expect a return on investment inside of 3 months idiot, I never claimed that. Since you can’t fucking read, and refuse to follow anything I said, I will explain this very slowly. PBC is now 4 shows in. The events have gone grossly under expectations which had to be anticipating at least over 5m avg for the two NBC shows. These are big named fighters they are putting up there- Garcia, Broner, Thurmond, etc. They are losing millions with purses that have ranged up to 6m and that doesn’t include the time buy costs, the promotion or advertising that they are responsible for. So as it stands right now, they are going to have to alter what they do over time, right idiot? Or else are you expecting NBC or some other network to go nuts over 3m avg viewers for 2 big, expensive shows on network tv? The money isn’t there to sustain this model, not even at a break even point, so how are the investors going to make their money back? Are they going to bring in bigger stars to get a jump in the ratings? Are they expecting just the league to gradually catch on for no apparent reason? Typically, debuts are the biggest numbers. Not the reverse. Also, who cares where the fuck the investment came from? The only thing relevant are the terms which neither of us know, however, one thing I do know is that whether it is 1 year or 10 years, eventually, they will have to show a profit to those investors, and if the ad money isn’t there, because the ratings aren’t there, people lose money you stupid fucking idiot! So again, please give an explanation how the fuck losing millions of dollars per show equals a return on an investment? Oh yeah, it doesn’t and you have no rational argument for how these ratings will improve.
“By the way i did a tally of some of the advertisers on pbc. they ad space is almost already filled up. they have six car companies featured (jeep, nissan, dodge, hyundai, etc) mcdonalds, dunkin donuts, chase bank. and even more so what are you talking about how are they going to pay. tv advertising pays for at least half of their bills. they also WON the 18-49 demo for the second straight time you fuckin dummy.”
The first show only had Corona as a national sponsor, the subsequent events may have had those ads, but regardless, who cares, with the ratings they are putting up, no one will continue to invest large sums of money to them to sustain this model.
Also, again, you are retarded. TV ads are paying for half of their bills?? HAHAHA!! Yeah, tv ads paid 4-5m for the debut?? Dude, if that was the case, they would have had a network deal from the beginning. You are retarded if you believe that. There is no way on Earth anyone with a time buy deal is generating that type of revenue from ads.
By the way, the 18-49 demo for UFC events is always better for the same level of promotion boxing events. Even the events that draw lower ratings for the UFC still eclipse boxing for the coveted demo.
God you are a stupid fucking idiot who is so desperate it is unreal.
FightBusiness says
they won the 18-49 demo on both occassions for the night. that right there will keep them in. they can raise ratings by having two stars on each nbc event. they did spread themselves to thin by having two many tv partnerships. but having two stars on each event and getting fighters to fight 3 times a year will help their ratings. you keep on saying they are losing millions of dollars where are you getting this info from. is nbc bitching about this?? you are just making this up. you can absolutely get 2 million in ad money per show and another 1 million at the gate. maybe they are losing some money but its not miliions. also the fact that well known broadcasters are broadcasting helps with advertisers as well. by the way 3 million an event is a respectable number and its a 3.5 million peak, which if i can recall is pretty damn similar to the ufc. yes advertisers will sign on with those numbers. they wont go crazy but theyll pay at least half the tab. the gate will pay another 10 percent and they will use money from pv buys to offset the losses. when 3 million people watch boxing often, 1 million ppv buys will become common. broner thurman could get 500k right now. i can only imagine in two years after they have fought alot more on free tv
d says
Won the 18-49 demo against what? There was no competition. If they went up against the UFC, they would certainly lose that demo nearly regardless who was fighting. Go look at past ratings.
You say, that right there will keep them in. No, not at the cost it takes to put the cards up. You continue ignoring this reality that these productions cost millions, unlike the ufc shows, because Haymon is buying time and over paying his fighters, which you love to brag about. Why would NBC bitch about anything? They are getting paid millions by Haymon to air his fights. That is the ad money for them. Don’t you see the Ponzi scheme writing on the wall? Where will this trail end? There is no money to absorb those purses/production costs. The UFC pays out far less to their fighters than Haymon does and they aren’t make tons of money from the tv deal. You say I am making this reality up. Okay, so I will ask you for like the 100th time, how can they continue to pay fighters these inflated purses, buy time, put millions into production/promotion and still turn a profit with a time buy deal? The only possibility is a long term play where they impress the networks enough to give them a big deal similar to the UFC with FOX, but the ratings have to be much more impressive(which they are not thus far) because of the high cost of production. Why is this so hard to comprehend?
Those broadcasters will only last if one of two things continue- their ratings grow big enough to get a long term deal as I explained or Haymon continues to pay NBC and burns 100s of millions of dollars throughout the length of this contract.
Also, the gate for these events- which are not big, are going to the promoter most likely, NOT Haymon. Again, there are promoters who are handling the venue, etc. Not to mention they had to rent the venue out and the gate after everything is said and done is a minimal net.
As for the 2m in ad money, yes of course they are getting around 2m in ad money, which is paying for the time buy. What about the purses/promotion/production? NBC isn’t footing the entire production bill. The investors are paying for these purses and blowing millions. The return again is a long term play, but once again, if those ratings do not drastically increase, the investors will lose millions. You don’t get how this works, do you?
“by the way 3 million an event is a respectable number and its a 3.5 million peak, which if i can recall is pretty damn similar to the ufc. ”
The UFC could do a 2m ratings and still beat them in the 18-49 demo, plus of course, this endless dismissal you have going about the cost of the purses, etc.
“the gate will pay another 10 percent and they will use money from pv buys to offset the losses. when 3 million people watch boxing often, 1 million ppv buys will become common. broner thurman could get 500k right now. i can only imagine in two years after they have fought alot more on free tv”
This is delusional fiction.
The gate is not 10% here, not even close. What are pv buys? Did you just make that up? Were you trying to say ppv? Kind of tough when this was on network tv.
Broner couldn’t even get 100k buys right now with anyone other than Pac/Mayweather.
The 3m tv viewers = 1m ppv buys is insanity. Haha. Just nuts. You pull shit right out of your ass and try to pass it off as gold.