MMA Payout has learned from a Nielsen source that Bellator MMA Live’s season 11 premiere on Friday received a viewership of 777,000 viewers including Live + 3 Day data. Including the additional numbers, the peak of the telecast was 1.193 million viewers.
Previously, the peak was reported at 979,000 viewers at 8:34pm of the telecast on Spike TV.
Bellator MMA Live Season 11
Bellator 123: 667,000 viewers, peak 979,000; Live +3: 777,000 viewers, peak 1.193 million
Payout Perspective:
Season 10 averaged a little over 668,000 viewers so this season’s viewership is right in line with last season. But, if you factor in that Bellator had stiff competition with the UFC on Friday and the fact that its peak viewership is over 1 million and you can argue that viewership is trending up. Last season saw peak viewership hitting over 1 million on several occasions. But, can Bellator continue an upward trend without its more known fighters on the card. We will see this Friday with Newton-Beltran as the headliner.
BrainSmasher says
Bellator is now really drawing mma fans IMO. They are getting spike TNA fans. These peoples used to combine with mma fans and give the UFC big numbers when they were in spike. Now the UFC has left and the TNA hang over fans stay to watch BMMA. There is no way a real fan of the sport would chose a Bellator over the UFC. Unless their favorite fighter was on the card. The UFC card is better In Every sense of the word. If you look at the total numbers you see why the UFC used to do 1.5 million very easily. That suggest to me that the BMMA ratings are wrestling fans who did not become mma fans while seeing a much better product and it is unlikely Bellarot will change them either. In other words if Bellator leaves they will not get anyone to follow them and if TNA leaves the network. Bellator might lose its ratings to WWE or other programs on a different network.
Diego says
“There is no way a real fan of the sport would chose a Bellator over the UFC.”
Real fans of the sport choose cards based on the fighters and not the promotion. It looks like Bellator did 667k same day avg., compared to 911k for the UFC. For me the UFC card was stronger – I was interested in more matchups and I am a big fan of both Jacare and Mousasi, but I can see people who are fans of Curran and Pitbull tuning in to Bellator.
I watched both. Maybe that’s what “real fans” do. Though I didn’t watch either one live – so maybe I’m not a real fan after all. Damn.
I will say, I like it when the prelims are on the same network as the main event. Much less confusing for me and my DVR.
Saldathief says
Dana Whites big plan was to crush the wwe and have all the fans jump over to see REAL fighting not a worked show, how wrong he was. Pro wrestling fans will always be pro wrestling fans. They dont have the patience, or attention span to watch 2 guys stall and roll around on the ground for 5 minutes trying to get an arm bar. If Bellator goes more cheesy I think it will hurt them in the long run. Then again there are enough people who might like that kind of programming, but any real fight fan will avoid it.
BrainSmasher says
Diego do t go full retard! You admitted the UFC had the better card. So you agreed with me and to stupid to know it. Yes a real fight fan will go with the better card. Which will always be the UFC. Unless you are to ignorant to realize that everyone in Balltor is there because the UFC didn’t want them or already released them. Someone has to be the big fish in the small pond. That doesn’t make them compare able to the top guys in the UFC. How many times does a non UFC champion have to get smashed to show this? So like I said a bunch of TNA noobs watched Bellator not mma fans.
Also fights outside the UFC are all but pointless. So the winner of this main event can do what? Climb the ranks over fighters he can’t fight by beating someone 20 spots below him because he’s next in line at the bottom of the barrel?
D says
No one cares what you think Sal, you are boxing welfare to work troll.
Saldathief says
As usual D has nothing to add to the conversation must be hard going through life being a pathetic loser Bhahahah
anti trolls says
Sal eats tops butt
saldathief says
Once again Anti tool jumping in with no constructive comments good or bad to add. Both of you are complete losers with nothing intelligent to say bahahha UFC must really be hurting way worse then we even thought its too bad! ego, borrowed money and stupidity will only take you so far bahahahah fucking clowns TUF is in the shitter again OUCH that must hurt!! Millions in promotions and shit ratings IDIOTS The girl scouts d and anti jerk must be crying boohoo bahahahaha
D says
Sal likes men. He is a flaming homosexual who will do anything for his homo old crusty fuck master, Bob Arum. This geriatric piece of shit has nothing better to do with his day than troll mma websites while some male nurse changes his diapers and prepares him for old dirty Bob. One word: YUCK!