The UFC announced the opening of a UFC Gym in Torrance, California set to open in early 2012. This will be the fourth UFC gym in the state with the others in Concord, Rosemead and Corona, California.
Via UFC press release:
At over 40,000 square-feet, UFC Gym Torrance will feature all of the amenities seen in traditional fitness facilities, plus the cutting-edge training techniques that have helped the brand emerge as an undeniable force in the industry. With MMA programming such as Muay Thai kickboxing, jiu jitsu, self-defense classes, and team-oriented Daily Ultimate Training, as well as one-of-a-kind offerings such as a 32-foot Octagon®, UFC Kid’s Gym Fitness, Octagon Training Disciplines, and High-Octane Conditioning, UFC Gym Torrance will help members of all ages realize results like never before.
In addition to the four California gyms, the UFC will open a BJ Penn-UFC gym in Hawaii in 2012. MMA Weekly reports that there are no planned partnerships between the newest UFC gym and UFC fighters.
Payout Perspective:
Its interesting that the UFC is opening another gym in relative close proximity to other UFC gyms. One would think that it would at least open one in Vegas (before opening one in Hawaii). With the news of a BJ Penn gym, it was a little surprising that the UFC did not have a fighter tie-in with the Torrance gym. Regardless, with the expansion, one must assume that the UFC plan to enter the fitness industry is going well.
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