TUF 27 Episode 10 draws 218,000 viewers

June 21, 2018

The Ultimate Fighter 27 episode 10 drew 218,000 viewers per Nielsen via ShowBuzz Daily.  Despite being down in the live + SD ratings this week, the DVR viewership is on the rise.

This week’s show featured the fight for a slot in the featherweight tournament finals on July 6th at the TUF Finale.  Brian Katona faced Bryce Mitchell in a battle of Team Cormier teammates.  Katona ended up winning via submission in the third and final round.

 

Live and DVR + 3 Ratings Increases

1          201,000           298,000           +48%

2          186,000           296,000           +59%

3          246,000           366,000           +48%

4          207,000           357,000           +72%

5          176,000           362,000           +106%

6          196,000           398,000           +103%

7          275,000           437,000           +58%

8          248,000           443,000           +79%

9          290,000           462,000           +59%

Payout Perspective:

While the live + SD ratings may not be trending in a verified direction, the viewership via DVR is going up as the season is ending.  The last 5 episodes have seen a steady increase in viewership via recording the episode for later consumption.

TUF 27 Episode 9 draws 290,000 viewers on FS1

June 15, 2018

The Ultimate Fighter 27 episode 9 drew 290,000 viewers on FS1 Wednesday night per Nielsen via ShowBuzz Daily.  It is the highest-rated episode in live plus same day for this season.

The fight of the telecast featured Mike Trizano taking on John Gunther in a fight between two teammates on the show.  Trizano defeated Gunther via unanimous decision. With the victory Trizano advances to the lightweight final at the TUF 17 Finale on July 6th.

Payout Perspective:

290,000 viewers may not seem that high but it is a good sign heading into the final episodes of this season.  It was the first week without the Stanley Cup or NBA Finals opposite the telecast if that may have affected viewership.  But, it seems more likely that viewers are watching it on their DVR.

Santa Cruz-Mares draws 600K on Showtime

June 12, 2018

The rematch between Leo Santa Cruz and Abner Mares drew 600,000 viewers Saturday night on Showtime according to Nielsen via ShowBuzz Daily.  The fight peaked at 633,000 viewers which is less than their first fight.

The first fight, which took place on ESPN in August 2016, between Santa Cruz and Mares drew 1.217 million viewers and peaked with 1.614 million viewers.

The Santa Cruz-Mares fight drew 214,000 viewers in the A18-49 demo and 0.39 household rating.

The other fight on the telecast took place between Jermell Charlo and Austin Trout.  The event averaged 532,000 viewers and peaked at 575,000.  The fight drew 199,000 viewers in the A18-49 demo and drew a household rating of 0.36.

Payout Perspective:

Terrence Crawford and Jeff Horn fought earlier in the night and Santa Cruz-Mares went up against UFC 225.  The fight hype may have been overshadowed by Crawford despite being it being on ESPN +.  Santa Cruz won the rematch via unanimous decision in a very entertaining bout.

TUF 27 Episode 8 draws 248,000

June 7, 2018

TUF 27 Episode 8 drew 248,000 viewers per Nielsen via ShowBuzz Daily.

The episode went up against the NBA Finals on ABC.  The fight of the episode saw Dulani Perry take on Tyler Diamond.  Diamond submitted Perry with a guillotine in the second round. The Team Cormier member moves into the Featherweight semifinals against Jay Cucciniello.

Payout Perspective:

The event was a decrease from last week but improves on last season’s 197,000 for its eighth episode.  Last year’s TUF 25 eighth episode drew 303,000 viewers.  Notably, episodes 5 and 6 saw dramatic increases in DVR viewership with each drawing over 100% the live viewership.  Last week saw the highest viewership after factoring DVR numbers.

Bellator 200 peaked with 804,000 viewers

June 1, 2018

Bellator 200 peaked with 804,000 viewers on The Paramount Network according to Nielsen.  The event drew 500,000 viewers in DVR +3 ratings.

Bellator 200 was tape delayed this past Friday on The Paramount Network.  The event was headlined by Gegard Mousasi as he captured the middleweight title from Raphael Carvalho.

The additional viewership reflects a 16% increase from the Live + SD rating of 421,000 viewers.

Payout Perspective:

I am a bit surprised that the DVR numbers did not increase the overall viewership more.  This could be a condition of the tape delay and the knowledge of the results prior to the event airing on Paramount.  For an event that was to be a milestone for the company, viewers treated like an ordinary Bellator event.

TUF 27 Episode 7 draws 275,000 viewers on FS1

May 31, 2018

The Ultimate Fighter episode 7 drew the highest ratings of its season with 275,000 viewers on FS1 Wednesday night.

There was no fight on the telecast as Team Cormier’s Richie Smullen suffered a leg cramp and could not fight Team Miocic’s Allan Zuniga.  He was forced to withdraw and give Zuniga the win by DQ.  More bad news for Team Cormier in this episode as Ricky Steele was forced to withdraw from the tournament after he was diagnosed with concussion-like symptoms.

The telecast drew 0.10 in the A18-49 demo per Nielsen via ShowBuzz Daily.

Payout Perspective:

275,000 viewers doesn’t seem like a huge audience, but it is for this season.  Last spring’s TUF 25 drew 372,000 viewers and TUF 26 scored 316,000 viewers.  As you can tell, the live +SD ratings are gradually decreasing.

TUF 27 episode 6 draws 196,000 viewers.

May 24, 2018

The Ultimate Fighter season 27 episode 6 drew 196,000 viewers on FS1 Wednesday night according to Nielsen via ShowBuzz Daily.  It is the third episode this season under 200,000 viewers.

In the fight of the episode, Team Cormier’s Ricky Steele defeated Team Miocic’s Suman Mokhtarian via unanimous decision.

Payout Perspective:

TUF 25’s episode 6 last spring drew 372,000 viewers and TUF 26’s episode 6 drew 242,000 viewers.  The telecast went up against the NBA Playoffs on TNT and Game 7 of the NHL Hockey Playoffs on NBC Sports Network.  Still, its hard not to see that live viewership is waning as most are recording and watching for later.

Showtime Boxing Saturday night peaks at 611,000 viewers

May 23, 2018

Showtime Boxing drew 535,000 viewers for the main event featuring Adonis Stevenson and Badou Jack.  The event peaked at 611,000 viewers according to Nielsen via ShowBuzz Daily.

The other fight on the card featured Gary Russell, Jr. as he defeated Joseph Diaz, Jr.  The fight drew 487,000 viewers and peaked at 567,000.  The undercard drew 0.14 in the A18-49 demo while the main event drew 0.15 in the A18-49 demo.

Payout Perspective:

The ratings are lower than its last card which featured Adrien Broner and Jessie Vargas battling to a draw. The event went up against the UFC on FS1 but the lower ratings is likely due to this fight being more for the hardcore boxing fan.

UFC Fight Night 120 draws 870,000 viewers on FS1; Prelims on FS2 draw 254,000

May 22, 2018

UFC Fight Night 129 drew 870,000 viewers on Saturday night on FS1 according to Nielsen via ShowBuzz Daily.  The prelims which aired on FS2 drew 254,000 viewers.

The event, which featured Demian Maia taking on Kamaru Usman.  Usman pulled out the 5-round victory over Maia as he was able to neutralize Maia’s ground game.  The main card drew a 0.31 in the A18-49 demo.

The prelims drew 254,000 viewers and a 0.07 in the A18-49 demo.

The post-fight on FS1 drew 256,000 viewers and 0.11 in the A18-49 demo.

Payout Perspective:

The event did well considering there was no compelling name on this card and was opposite Showtime Boxing and the NBA Playoffs featuring Cleveland and Boston.  The game was a blowout in favor of the Cavs so that may have helped.  The prelims were shuffled due to scheduling conflicts which did not help its viewership.  Overall, 870,000 is a good number for this event since it was another International card with a lot of fighters that are unknown to many in the US.

TUF 27 Episode 5 draws 176,000 viewers

May 17, 2018

The Ultimate Fighter 27 Episode 5 drew 176,000 viewers according to Nielsen via ShowBuzz Daily.

The telecast saw Team Stipe Miocic get its first win of the season as Mike Trizano defeated Team Cormier’s Thai Clark.

The event drew 0.06 in the A18-49 demo.

TUF 27 Episodes

Ep                         Live + SD          DVR+3               Change

1                           201,000              298,000              +48%

2                           186,000              296,000              +59%

3                           246,000              366,000              +48% 

4                           207,000              357,000              +72%

5                           176,000

Payout Perspective:

It’s clear that the viewership is being gained via DVR watching.  Episode 5 was the lowest of this season and its likely due in part to the shift in viewership habits to recording the episode and watching later.  Last year’s Episode 5 of TUF 25 drew 301,000 viewers and TUF 26’s Episode 5 drew 220,000 viewers.

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