The UFC sold more merchandise during UFC 205 than for any event in company’s history according to Darren Rovell.
UFC: UFC 205 at Madison Square Garden sold more merchandise than any fight card in the organization’s history.
— Darren Rovell (@darrenrovell) November 16, 2016
Reebok introduced New York-themed clothing for the event which ranged in prices from $16-$50 per a report by the Sports Business Journal.
Payout Perspective:
The UFC expected $14-$15M in live event revenue from Saturday night’s debut in New York. The good night in merchandise is a positive sign that the UFC would achieve its benchmark. Saturday night was a good night for the company and it appears that business was very good.
d says
14-15m?
Not including the gate? Because the gate was 17m.
d says
Oh, wait, didn’t realize that was just the expectation.
Combo says
Nice.
UFC keeps hitting new milestones.
Joe says
When your previous record is $1000 and you sell $2000 it’s the “best ever”
It’d be nice to have more info
Joe says
When your previous record is $1000 and you sell $2000 it’s the “best ever”
It’d be nice to have more info
d says
Making up numbers again Joe?