In an interview with CNN Money, the UFC’s Lorenzo Fertitta stated that the company will generate “about $600 million” in 2015.
In an interview with Rachel Crane, Fertitta goes over the purchase of the company for $2 million and how it grew since its acquisition. According to Crane, Fertitta stated that it was the best year in the UFC’s history. While no exact numbers were given, he stated that the company would generate about $600 million in 2015 and is “significant growth” from 2014.
Fertitta indicated that PPV is the key economic driver for the company. It also stated that its media rights and UFC Fight Pass, it’s over the top platform were key to the success this year.
Fertitta did state that the UFC does pay for all of its production.
In addressing the issue of fighter pay, Fertitta mentions that the company’s top athletes are making millions of dollars. He also stated that as revenues grow, so will fighter pay.
Payout Perspective:
An interesting little interview. It was clear that 2015 was a big year for the company (one need only look at the PPV buy rates this year) and $600 million in revenue reflects the fact that it has performed well despite obstacles. While the UFC is generating this amount, a lot of the money is being spent too. Not only is it investing in its anti-doping program, it dug deep in its legal budget this year with a second FTC investigation, the antitrust lawsuit venued in Nevada, a federal appeal in New York and another lawsuit which includes a request for a preliminary injunction to hold an event at MSG in 2016. It was interesting that Fertitta indicated the three economic drivers for the company were PPV (a given), media rights (Fox) and Fight Pass. Certainly live attendance and merchandise are revenue streams but the mention of Fight Pass makes you think that the company has big plans for its future. Also, the subscriptions (although never mentioned) have to be doing well for its OTT platform.
Its income is mainly due to cheap labor hahahaha
He’s not saying they made $600 million profit, what they pay fighters or production and marketing costs etc isn’t factored in.
If they factor huge marketing what could be the net income?
Nice…reminds me of this discussion we had a while back
http://mmapayout.com/2015/05/coker-comments-on-ufc-reebok-sponsor-policy/
Mayweather-Pacquiao alone generated over $500 million… #perspective
http://www.businessinsider.com/floyd-mayweather-manny-pacquiao-revenue-2015-5
“Mayweather-Pacquiao alone generated over $500 million… #perspective”
According to Floyd Mayweather and Bob Arum maybe, not in reality though.
Cable companies get at least half of that false number.
“Nice…reminds me of this discussion we had a while back”
Where you were proven to have fabricated everything. Yeah, I remember that.
According to Fertita the UFC made $600 million total for 2015, not in reality though.
Mayweather-Pacquaio didn’t even gross 500m, let alone those two make anywhere near that figure.
Pink Pig,
Taking as a given both #s from Fertitta and Arum (which I do not recommend) then Floyd-Manny generated $500M total for everyone – including the various promoters (Arum, Floyd) and PPV providers (HBO and Showtime) – while the UFC brought in $600M gross revenue for itself alone. That’s a big difference.
By the way, you have a few more days to bring up the Floyd-Manny fight. In 2016 we start over with this whole Boxing v. UFC PPV war you keep beating the drum for. The UFC will see the return of Jones and the Rousey-Holm rematch, while McGregor keeps rolling. You had better hope Canelo catches fire. I like both sports but I think the UFC will easily “out PPV” boxing in 2016. Like they did in 2015 despite boxing putting on the “(Revenue Generating) Fight of the Century”.
Better hope Canelo catches fire? What the 25M viewers in Mexico and the 900k ppv isnt catching fire? Makes more money than any UFC fighter in history.
You guys are talking about how great the UFC did with heavy promos for a ppv that hit 1m, yet Canelo did 900k on no promo and had a bigger gate, bigger revenue, and about $8M-$10M paycheck. Cotto made about $20M for that fight by the way.
By the way, Mayweather made about $300M this year.
So Mayweather made half of what the UFC did?
Boxing is global…ufc cant get into many countries even in ny hahaha…no comparison..not even close
Tyson Fury vs Klitschko 2 > any UFC fight
Interesting, like it is pointed out in the article even though they make 6OOm most of it is spent in various ways and taxed. For example if I make 1OO thousand working in a year, after taxes I’m down to 65K, after my bills and expenses I am lucky to walk away with 2Ok in cash.
Many people don’t realize that boxing is broadcast on other networks across the globe while it may be a PPV here. For example, the Fury fight was a PPV in europe but on HBO here. This leads to us never knowing true numbers for a PPV or event.
“Better hope Canelo catches fire? What the 25M viewers in Mexico and the 900k ppv isnt catching fire?”
No. It is actually a decline because he is their biggest ppv star now and needed Cotto another very big name to do 900k. Mayweather did 1.5m with Cotto. The UFC had 2 ppvs in the past 2 months that were bigger and they have bigger fights on the horizon which is what Diego pointed out, while boxing doesn’t really have any other than possibly a future matchup with GGG and Canelo. The 900k number is a good number in general, but not when that’s all you can produce and it is a drop from your previous output for your top draw.
“Makes more money than any UFC fighter in history.
You guys are talking about how great the UFC did with heavy promos for a ppv that hit 1m, yet Canelo did 900k on no promo and had a bigger gate, bigger revenue, and about $8M-$10M paycheck. Cotto made about $20M for that fight by the way.”
Everything you stated her was false. Literally everything. Not one word of accuracy.
“By the way, Mayweather made about $300M this year.
So Mayweather made half of what the UFC did?”
Mayweather made no where near 300m, that event probably barely netted 300m. Stop listening to what Floyd Mayweather says, he lies a lot. Show me some evidence that proves he made more than even 150m.
The UFC makes more money than every banner boxing promotion combined. They also make much more money than Mayweather makes every year.
“Tyson Fury vs Klitschko 2 > any UFC fight”
More like Demetrious Johnson vs Anyone > Fury vs Klitschko 2
Free tv on Showtime!! Can’t get on US PPV!
Hahahaha!!
“Interesting, like it is pointed out in the article even though they make 6OOm most of it is spent in various ways and taxed. For example if I make 1OO thousand working in a year, after taxes I’m down to 65K, after my bills and expenses I am lucky to walk away with 2Ok in cash.”
Interesting, because he doesn’t mention anything about them making a net margin of 20%. Massive companies like this do not pay 35% in taxes, not even close.
“Canelo did 900k on no promo”
No promo? What rock are you living under? Crawl out once in a while and take a look around.