Glory 23 posts only 295,000 viewers

August 10, 2015

Glory Kickboxing 23 on Friday night drew 295,000 viewers per Sports TV Ratings.  Although it represents an almost 50% increase from June’s Glory 22, it still is low compared to previous events.

The event aired on Spike TV from 11:00pm to 1:04am on Friday night.

Glory Ratings on Spike
Glory 11 381,000
Glory 12 476,000
Glory 13 659,000
Glory 14 495,000
Glory 15 354,000
Glory 16 498,000
Glory 17 487,000
Glory 18 352,000
Glory 19 542,000
Glory 20 359,000
Glory 21 488,000
Glory 22 152,000
Glory 23 295,000

Glory 23

Prior to the last two events, Glory events on Spike averaged 463,00 viewers.  It now averages 426,000.  The last two events on Spike TV have been the two lowest ratings on Spike TV.

Payout Perspective:

Glory 22 (from France) in June aired the same night as a World Series of Fighting event which may account for June’s low rating.  Still, the event was considerably lower than usual.  Friday’s event featured a middleweight tournament.  But, the 11pm start time might have contributed to the low ratings.  Perhaps the combo event in September with Bellator will help the sport as kickboxing has failed find a steady foothold in the U.S.

4 Responses to “Glory 23 posts only 295,000 viewers”

  1. Miskkie on August 10th, 2015 5:36 PM

    G22 aired during the day, live from France, and Spike didn’t bother repeating it later that night. No real point comparing those to anything.

    These numbers for G23 are pretty bad, no excuses.

  2. Miles on August 11th, 2015 4:04 AM

    Glory is trying to pick up the pieces from K1 wreckage and at the same time is trying to single-handedly develop the US market. Not an easy task. Give it time. It is a beautiful combat sport.

  3. Diego on August 11th, 2015 5:04 AM

    I didn’t even know it was on. It’s tough to track all the events. I can follow the schedule for Boxing and MMA on ESPN, but I don’t have a way to track kickboxing, and I don’t watch Spike very often (unless Bellator or PBC is on) so I don’t see the ads. I think a lot of content is getting lost this way. Too much going on to keep track of. Which is actually a nice problem to have.

  4. Chris on August 11th, 2015 6:29 AM

    Bad numbers for a network like SPike. We dont know what they pay Glory, its probably not much but even the late start time they should be doing more than that.

    Thats numbers you would expect on NBC Sports not Spike.

    This is why Viacom is doing Bellator/Glory show, they want to give Glory a push and have mma fans see the fights and maybe become fans of Glory.

    Just dont know if there is ever gonna be a big market for kickboxing in US.

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