Prelims and other UFC 168 FS1 programming score big
January 1, 2014
Fox Sports sent out a press release Tuesday announcing record viewership for the UFC 168 Prelims on Saturday which aired on FS1. The 1.5 million viewer average exceeded any other prelims that aired on the network so far. It also revealed record numbers for programming related to the event.
Via Fox Sports Press Release:
The UFC 168 PRELIMS on FOX Sports 1 on Saturday night (8:00-10:00 PM ET) averaged 1,554,000 viewers, making it the most-watched UFC PRELIMS to date on the channel. The event was up 56% over the previous mark set on Nov. 16 (998,000), and ranks as the fifth most-watched show on the network since launch.
In addition, the exciting two-hour show that featured Uriah Hall’s TKO victory over Chris Leben in the final bout, was the second most-watched UFC show to date on FOX Sports 1, only trailing UFC FIGHT NIGHT: SHOGUN VS. SONNEN on August 17.
Following the conclusion of UFC 168, the UFC 168 POSTFIGHT SHOW on FOX Sports 1 delivered the most-watched POSTFIGHT show to date with 313,000 viewers, up 26% over FOX Sports 1’s first Pay-Per-View postfight show following UFC 167 that had 249,000 viewers. The one-hour show featured interviews with middleweight champion Chris Weidman and women’s bantamweight champion Ronda Rousey after both their title defenses.
Preceding the prelims was a record-setting hour of UFC programming on FOX Sports 1, as the UFC ULTIMATE INSIDER encore at 7:00 PM ET drew 225,000 viewers, making it the most watched UFC ULTIMATE INSIDER in FOX Sports 1 history. At 7:30 PM ET, the second encore of UFC FIGHT FLASHBACK, focusing on Chris Weidman’s upset of Anderson Silva at UFC162, pulled in 412,000 viewers and is the most-watched encore of any UFC program on FOX Sports 1. The show was up 164% over its premiere run on Sunday at 9:30 PM ET (156,000 viewers) and up 145% over the first encore on Tuesday at 9:30 PM ET (168,000).
In addition to the record viewership announced above, over 14,600 viewers tuned into the first Prelim fight on YouTube prior to the Prelims on FS1. The record viewership spells good signs for the PPV numbers which apparently exceeded expectations. It’s no surprise that the Post-Fight coverage was the most-watched to date as many people either wanted to know the status of Anderson Silva or see the replay (which FS1 did not show).