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Archives for January 2013

White talks social media and drops news at conference

January 7, 2013 by Jason Cruz 9 Comments

Dana White was a featured speaker at the BusinessNext Conference in Las Vegas this morning.  White made two newsworthy announcements including a deal with Monster Headphones and the acquisition of LA Boxing. White covered the full gamut of his business as it related to social media. As always, White was frank, honest and admitted half-jokingly […]

Filed Under: Featured, gyms, Public Relations, UFC

Cormier signs with Cage Fighter

January 6, 2013 by Jason Cruz 1 Comment

Strikeforce Heavyweight Daniel Cormier, has signed with the Cage Fighter Athletic Brand.  The surprising winner of the Strikeforce Heavyweight Grand Prix, Cormier should have a shirt, shorts and banner representing the brand on Saturday night. Undefeated in MMA, the former Olympic wrestler was sponsored by Cage Fighter in 2008.  According to the Cage Fighter web […]

Filed Under: Apparel, Strikeforce, UFC

UFC Primetime for Rousey-Carmouche

January 6, 2013 by Jason Cruz 8 Comments

MMA Junkie reports that the next UFC Primetime series will feature Ronda Rousey and Liz Carmouche in leadup to UFC 157.  The three part series will commence February 8th on Fuel TV. Via MMA Junkie: Following the Friday-night debuts (which also include Feb. 15 and Feb. 22), FX reairs “UFC Primetime: Rousey vs. Carmouche” the […]

Filed Under: TV, UFC

Bellator 360: 487 viewer average

January 4, 2013 by Jason Cruz 19 Comments

MMA Junkie reports that Bellator 360’s debut on Thursday night received a viewer average of 487,000.  Its debut featured a two hour block. The first episode scored a 461,000 viewer average and the second episode of Bellator 360 running immediately after the first episode earned a higher average of 513,000 viewers.  The one hour shows […]

Filed Under: Bellator, ratings, Spike, TV

UFC 155 Prelims on FX: 1.4 million

January 3, 2013 by Jason Cruz 6 Comments

MMA Junkie reports that the UFC 155 Prelims on FX averaged 1.4 million viewers.  The ratings ranked 4th all-time for UFC Prelims on FX. 1. UFC 148 Prelims – 1.8 million 2. UFC 145 Prelims – 1.6 million 3. UFC 144 Prelims – 1.5 million 4. UFC 155 Prelims – 1.4 million T-4. UFC 143 […]

Filed Under: ratings, TV, UFC

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