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Archives for May 2010

Xyience Launches UFC Weekend Experience

May 12, 2010 by Kelsey Philpott 1 Comment

Xyience, maker of Xenergy, the official energy drink of the UFC, has announced it will hold a UFC Weekend Experience similar to those recently held by other UFC sponsors like Harley Davidson, Bud Light, and Edge Shave Gel. One grand prize winner will receive a trip for two to Las Vegas in order to train with […]

Filed Under: sponsorships, UFC, xyience

MMA and Bad Publicity

May 11, 2010 by Kelsey Philpott 7 Comments

The San Diego Union-Tribune recently published a database that details the arrests of nearly 500 active National Football League players since the year 2000 and I thought it might serve as the basis for an interesting discussion. MMA is often heavily criticized when a member of its community gets into trouble: Rampage Jackson, War Machine, […]

Filed Under: legal, Public Relations

King Files Injunction Against Mayorga, Shine Fights

May 11, 2010 by Kelsey Philpott 1 Comment

Loretta Hunt of Sherdog.com is reporting that Don King Promotions has filed a legal injunction against Ricardo Mayorga and Shine Fights that seeks to prohibit Mayorga from participating at MMA’s Shine Fights 3: Worlds Collide card on Saturday, May 15th. In its filings, DKP cites excerpts taken from Mayorga’s promotional agreement with the organization dated […]

Filed Under: legal, Promoters

UFC 113: Gate and Attendance

May 11, 2010 by Kelsey Philpott 5 Comments

Dana White announced at the UFC 113 post-fight press conference that the event drew 17,647 to Montreal’s Bell Centre and generated approximately $3.27 million at the gate. While UFC 113 marked the first time the UFC was unable to sell-out in Montreal, the event still has to be considered a success. The show generated the […]

Filed Under: gate, pay-per-view, UFC

UFC 113: Payout Perspective

May 10, 2010 by Kelsey Philpott 11 Comments

Welcome to another edition of Payout Perspective! This week we’ll be looking at UFC 113: Machida vs. Shogun II held in Montreal, Quebec on Saturday, May 8th, 2010. The event featured the heavily anticipated rematch between Lyoto Machida and Mauricio Shogun Rua, but also included a co-main event between Josh Koscheck and Paul Daley in […]

Filed Under: Featured, pay-per-view, sponsorships, TV, UFC

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