AEW edges out NXT in Wednesday night Wars

December 5, 2019

AEW on TNT narrowly edged out NXT on USA in the Wednesday night ratings war.  AEW drew 851,000 to NXT 845,000 in overall viewership according to Nielsen via ShowBuzz Daily.

The win for AEW represents the end to a two-week winning streak by NXT in terms of overall viewership.  When looking at some of the target demos, its clear that the preferences lean toward AEW for younger audiences while the older prefer the WWE product.

 

AEW Overall A18-49 A18-49 # M18-49 P25-54 P50+
Week 1 1,409,000 0.68 878,000 0.92 0.74 0.34
Week 2 1,018,000 0.60 594,000 0.66 0.52 0.30
Week 3 1,014,000 0.63 574,000 0.65 0.50 0.33
Week 4 963,000 0.45 586,000 0.62 0.46 0.25
Week 5 759,000 0.33 433,000 0.48 0.38 0.25
Week 6 822,000 0.35 450,000 0.46 0.38 0.28
Week 7 957,000 0.43 554,000 0.55 0.45 0.29
Week 8 893,000 0.39   0.52 0.42 0.29
Week 9 668,000 0.26 337,000 0.33   0.40
Week 10 851,000 0.32   0.41 0.35 0.31

Courtesy AEW

 

NXT Overall A18-49 M18-49 P25-54 P50+
Week 1 1,179,000 0.43 0.56 0.48 0.47
Week 2 1,006,000 0.32 0.40 0.37 0.48
Week 3 891,000 0.32 0.41 0.36 0.36
Week 4 790,000 0.22 0.29 0.27 0.40
Week 5 712,000 0.20 0.27 0.24 0.35
Week 6 698,000 0.21 0.23 0.26 0.33
Week 7 580,000 0.18 0.23 0.22 0.29
Week 8 813,000 0.30 0.38 0.34 0.34
Week 9 750,000 0.25 0.32 0.29 0.35
Week 10 916,000 0.30 0.39 0.35 0.40
Week 11 810,000 0.24 0.31   0.52
Week 12 845,000 0.29 0.36 0.32 0.38

Payout Perspective:

The good news is that the momentum seems to be continuing for both shows despite going head to head.  AEW came back from posting just 668,000 viewers last week which may have been due to the Wednesday before the Thanksgiving holiday.

WWE NXT edges out AEW for first time in head-to-head

November 21, 2019

WWE NXT on the USA Network edged out AEW on TNT for the first time in its head-to-head battle on Wednesday night.  AEW still won the overall battle in most demos with the exception of the over 50 demographic.

WWE on NXT drew 916,000 viewers while AEW drew 893,000 viewers.  The A18-49 demo was close with AEW still ahead of NXT 0.39 to 0.30.

 

AEW Overall A18-49 A18-49 # M18-49 P25-54 P50+
Week 1 1,409,000 0.68 878,000 0.92 0.74 0.34
Week 2 1,018,000 0.60 594,000 0.66 0.52 0.30
Week 3 1,014,000 0.63 574,000 0.65 0.50 0.33
Week 4 963,000 0.45 586,000 0.62 0.46 0.25
Week 5 759,000 0.33 433,000 0.48 0.38 0.25
Week 6 822,000 0.35 450,000 0.46 0.38 0.28
Week 7 957,000 0.43 554,000 0.55 0.45 0.29
Week 8 893,000 0.39   0.52 0.42 0.29

 

Via AEW

NXT Overall A18-49 M18-49 P25-54 P50+
Week 1 1,179,000 0.43 0.56 0.48 0.47
Week 2 1,006,000 0.32 0.40 0.37 0.48
Week 3 891,000 0.32 0.41 0.36 0.36
Week 4 790,000 0.22 0.29 0.27 0.40
Week 5 712,000 0.20 0.27 0.24 0.35
Week 6 698,000 0.21 0.23 0.26 0.33
Week 7 580,000 0.18 0.23 0.22 0.29
Week 8 813,000 0.30 0.38 0.34 0.34
Week 9 750,000 0.25 0.32 0.29 0.35
Week 10 916,000 0.30 0.39 0.35 0.40

 

 

*Data from Nielsen via ShowBuzz Daily

Payout Perspective:

Good news for WWE although it had to recruit its “main roster” talent as it promoted its PPV this weekend.  Yet, NXT has been closing in on surpassing AEW.  The demos are worth looking at as AEW is still popular among the younger demo which is something that the WWE highlights with its Smackdown rating.

AEW draws 957K viewers, NXT 750K viewers in 7th week of head-to-head competition

November 14, 2019

All Elite Wrestling bounced back after a down week last week to draw 957,000 viewers on TNT making it into the top 5 on cable Wednesday night.  NXT on USA was down slightly with 750,000 viewers.

AEW, coming off of its PPV this past Saturday saw a gain from last week’s 822,000 viewers while NXT is slightly down from its 813,000 viewers last week.

Courtesy AEW Wrestling

 

AEW Overall A18-49 A18-49 # M18-49 P25-54 P50+
Week 1 1,409,000 0.68 878,000 0.92 0.74 0.34
Week 2 1,018,000 0.60 594,000 0.66 0.52 0.30
Week 3 1,014,000 0.63 574,000 0.65 0.50 0.33
Week 4 963,000 0.45 586,000 0.62 0.46 0.25
Week 5 759,000 0.33 433,000 0.48 0.38 0.25
Week 6 822,000 0.35 450,000 0.46 0.38 0.28
Week 7 957,000 0.43 0.55 0.45 0.29

 

NXT Overall A18-49 M18-49 P25-54 P50+
Week 1 1,179,000 0.43 0.56 0.48 0.47
Week 2 1,006,000 0.32 0.40 0.37 0.48
Week 3 891,000 0.32 0.41 0.36 0.36
Week 4 790,000 0.22 0.29 0.27 0.40
Week 5 712,000 0.20 0.27 0.24 0.35
Week 6 698,000 0.21 0.23 0.26 0.33
Week 7 580,000 0.18 0.23 0.22 0.29
Week 8 813,000 0.30 0.38 0.34 0.34
Week 9 750,000 0.25 0.32 0.29 0.35

 

*Data from Nielsen via ShowBuzz Daily

Payout Perspective:

It appears that AEW is finding a solid audience and is popular with the younger demo in live head-to-heads with NXT.  What is interesting is that NXT is doing well with the over 50 demographics as its outdrawn AEW every week in head-to-head.  Still, the AEW product is performing well and has to be pleasing TNT executives.

AEW’s third episode draws 1.014M viewers, NXT draws 712K

October 17, 2019

All Elite Wrestling bested NXT Wednesday night for the third straight week although both telecast showed declines in ratings over the previous weeks.

All Elite Wrestling on TNT drew 1.014M viewers, a 0.44 share in the P18-49 demo and a 0.65 in the M18-49 demo.  NXT on USA drew 712,000 viewers, a 020 share in the P18-49 and a 0.27 in the M18-49 demo.

AEW was the 5th highest rated cable show on Wednesday.  Notably only VH1 Network had a higher rating during both the 8pm and 9pm hours with AEW on TNT second.

Lee South/AEW

 

AEW

Week 1: 1.4M viewers

Week 2:  1.018M viewers

Week 3: 1.014M viewers

NXT

Week 1: 1.179M viewers *1 hour

Week 2: 1.006M viewers *1 hour

Week 3: 890,000 viewers

Week 4: 790,000 viewers

Week 6: 712,000 viewers

NXT Episode 1 on USA Network draws 1.179M viewers

September 19, 2019

The debut of WWE’s NXT on the USA Network Wednesday night drew 1.179 million viewers per Nielsen via ShowBuzz Daily.  It was the first show on cable television for the WWE-owned “developmental” roster of sports entertainers.

The debut gets a head start on the debut of the new AEW wrestling promotion that will be shown on TNT.  The competition will be reminiscent of the “Monday Night Wars” that happened during the 1990s when WWE and WCW competed head-to-head against each other on USA and TNT.

The WWE’s NXT had been shown exclusively on the WWE Network.  The show’s second hour will still be shown on the Network while the first hour will be on the USA Network.

The ratings made it the 4th highest rated cable show on Wednesday night.  It also drew a 0.43 rating in the A18-49 demo.

Notably, the highest-rated show on the USA Network the Wednesday preceding NXT’s debut was an episode of Suits which drew 965,000 viewers.

Right off the bat, we see that the WWE on Wednesday night will bring an immediate impact in ratings.  When AEW debuts one might expect a decrease in the viewership as the audiences will be split (assuming, as rumors indicate, that AEW and NXT will be shown at 5pmPT/8pmET.

The Ratings Buffet for week ending August 4th

August 4, 2017

It was an active week for The Ratings Buffet as Saturday saw three live events and Mayweather replays on ESPN2 are starting to surface in anticipation of later this month.

Friday

Spike TV: Bellator: NYC Replay: 539,000, 600,000 (DVR +3)

FS1:  UFC 214 Weigh-Ins 8pm ET: 245,000, Replay at 10pm ET 142,000

Saturday

FXX: UFC 214 Pre-Fight Show: 7:00pm ET

FXX: UFC 214 Prelims 8:00pm ET 866,000 viewers (peak at 1,072,000)

FS1: UFC 214 Post-Fight Show, 1:00 am ET 267,000 viewers

NBCSN:  PFL Everett:  9:00pm-11:20pm ET 153,000 viewers

Showtime:  Broner-Garcia 881,000 viewers (404,000 A18-49)

Showtime:  Charlo-Heiland 598,000 viewers (213,000 A18-49)

Sunday

FS1:  PBC on FS1 (Ortiz-Corral)  7pm ET 262,000 viewers

Monday

USA:  Monday Night Raw  9:00pm ET 3.275M viewers

USA:  Monday Night Raw  8:00pm ET 3.194M viewers

USA:  Monday Night Raw  10:00pm ET 3.021M viewers

Tuesday

USA  Smackdown 8:00pm ET 2.569M viewers

ESPN2:  Top Rank Boxing  9:30pm ET  159,000 viewers

ESPN2  Top Rank Boxing  8:30pm ET  176,000 viewers

ESPN2  Top Rank Boxing 10:15pm ET  147,000 viewers

Wednesday

El Rey:  Lucha Underground 8pm ET 104,000 viewers, 9pm ET 58,000 viewers

ESPN2:  Top Rank Boxing Archives (Mayweather-Gatti) 9:30pm ET 232,000 viewers

ESPN2:  Top Rank Boxing Archives (Mayweather-Judah)  9:00pm ET 200,000 viewers

ESPN2:  Top Rank Boxing Archives (Mayweather-Corrales) 8:00pm ET 145,000 viewers

 

The Ratings Buffet for the week ending July 14th – UPDATED

July 14, 2017

Welcome to another edition of The Ratings Buffet for the week ending July 14th.  UPDATED – Now includes ratings from last Friday’s TUF 25 Finale.

Friday

FS1: TUF 25 Finale Prefight 6:00pm ET 130,000 viewers; 0.06 A18-40

FS1: TUF 25 Finale Prelims 7:00pm ET 453,000 viewers; 0.15 A18-49

FS1: TUF 25 Finale Prelims 9:00pm ET 724,000 viewers; 0.26 A18-49

FS1: TUF Finale Post Fight 12:06 am ET 232,000 viewers; 0.10 A18-49

Saturday

FS1:  UFC 212 Prelims 8:00pm ET 657,000 viewers; 0.24 A18-49

FS1:  UFC PPV Prefight: 7:00pm ET 219,000 viewers; 0.09 A18-49

FS1:  UFC Post-Fight: 1:12am ET 206,000 viewers; 0.09 A18-49

Monday

USA:  Monday Night Raw 8pm ET 3.049 million viewers; 1.18 A18-49

USA:  Monday Night Raw 9pm ET 3.074 million viewers; 1.18 A18-49

USA:  Monday Night Raw 10pm ET 2.905 million viewers; 1.20 A18-49

Tuesday

USA:  WWE Smackdown 8:00pm ET 2.465 million viewers; 0.76 A18-49

FS1: Mayweather/McGregor World Tour (Los Angeles) 133,000 viewers (replay)

FS2:  Mayweather/McGregor World Tour (Los Angeles) 133,000 viewers (live)

Wednesday

El Rey:  Lucha Underground: 8pm ET 107,000, 0.03 A18-49; 9pm ET Replay 43,000, 0.01 A18-49

FS1: Mayweather/McGregor World Tour (Toronto) 283,000 viewers on FS1;

FS2: Mayweather/McGregor World Tour 124,000 viewers on FS2 (live)

Thursday

FS2: Mayweather/McGregor World Tour (Brooklyn) 7:00pm-9:12pm ET:  0.07 in the A18-49 category, 136,000 viewers

POP: Impact Wrestling 8:00pm ET: 0.10 A18-49, 374,000 viewers

The ratings via Nielsen.

 

 

The Ratings Buffet for the week ending June 30th

June 30, 2017

Welcome to another week of The Ratings Buffet.  We have been a little late with posting this week.  Note the TUF Episode rating is down from last week but up from TUF 24’s Episode 11.

Saturday

Bellator 180 on Spike TV 8:00-10:00pm ET:  758,000 viewers

Bellator 180 on CMT:  143,000 viewers

HBO Boxing Replay Ward/Kovalev2 at 10:00pm ET 752,000 viewers/316 viewers in the A18-49 demo

Sunday

UFC Fight Night 112 Prelims on FS2 at7:00pm ET: 319,000 viewers/157,000 in the A18-49 demo

UFC Fight Night Main Card on FS1 at 9:00pm ET:  819,000 viewers/427,000 in the A18-49 demo

Monday

WWE Monday Night Raw on USA

8:00pmET 2.887 million viewers

9:00pm ET 3.092 million viewers

10:00pm ET 2.951 million viewers

Tuesday

WWE Smackdown on USA at 8:00-10:00pm ET 2.603 million viewers #1 in cable for Tuesday night.

UFC Fight Flashback on FS1 at 8:00-8:30pm ET: 130,000 viewers

Wednesday

TUF 25 Episode 11 at 10:00pm ET 369,000 viewers

TUF Talk on FS1 at 11:00pm ET 121,000 viewers

Lucha Underground on ElRey 8:00pm ET 112,000 and immediate replay at 9:00pm ET drew 77,000 viewers

Thursday

Impact Wresting on Pop at 8:00pm: 268,000 viewers

Welcome to the Ratings Buffet – a quick list of combat sports ratings for the week

June 9, 2017

Welcome to the Ratings Buffet. MMA Payout gives you a roundup of ratings from combat sports for the week.  If you missed ratings in our previous posts, we have them here for you.

UPDATED:  Thursday 6/8

Impact Wrestling on Pop TV drew 318,000 viewers for its 2 hour show from 8-10pm ET

Wednesday 6/7

The second episode in the return of Lucha Underground drew one of the bigger ratings for LU in the history of the show:  111,000 viewers on El Rey.  The immediate replay drew 38,000 viewers. For those wondering, the midseason debut last week drew 65,000 and another 36,000 for the immediate replay.

UFC Tonight on FS1 Wednesday drew 107,000 viewers per Nielsen

TUF 25 Episode 8 drew 303,000 viewers.  The episode on FS1 went up against Game 3 of the NBA Finals.

Tuesday 6/6

SmackDown on the USA Network drew 2.349 million viewers and 0.74 in the A18-49 demo.  It was good enough for the best original cable telecast on Tuesday night.

Monday 6/5

Monday Night Raw on the USA Network 3.110 million viewers for the middle hour of the 3 hour telecast.  It drew a 1.08 rating for A18-49, 1.22 for A25-54 and 1.16 for 50+ demo.  The first hour drew 3.113 million viewers.  It drew a 1.07 (A18-49), 1.23 (A25-54) and 1.21 for over 50.  The third hour drew 2.758 million viewers.  It drew a 0.96 (A18-49), 1.09 (A25-54) and 1.04 for over 50.

Saturday 6/4

UFC PPV Prelims drew 732,000 viewers on Saturday for the 88 minutes it was on FS1.  It started at 5:32pm PT on FS1 due to an MLB overrun.  The start of the PPV Prelims drew 218,000 viewers on FS2.

Showtime Boxing Saturday night drew 553,000 for the fight between Adonis Stevenson and Andrzej Fonfara.  It also drew 145,000 in the A18-49 demo.  The fight peaked with 610,000 viewers.  The undercard fight between Jean Pascal and Eleider Alvarez drew 373,000 viewers and 149,000 in the A18-49 demo.

H/t to ShowBuzz Daily and Nielsen